Founder Interview Video
How Appbroda Reached 10 Billion Ad Impressions Helping 320 Game Developers Optimize Ad Monetization (Interview with Co-Founder Ashish Aggarwal)
Chapters
- 0:00Introduction and Company Overview
- 0:58Revenue Range and Bootstrapped Status
- 1:21Launch Date and Pandemic Origins
- 1:56Revenue per Employee Goal
- 2:25Profitability Philosophy and No VC Funding
- 3:14Product vs Service Revenue Split
- 3:37How Appbroda Works for App Developers
- 8:30Who Pays and Ad Network Partnerships
- 9:38Revenue Share Model and Take Rate
- 10:05Customer Count and Apps Monetized
- 10:30Ad Impressions and GMV
- 12:42Team Size and Structure
- 13:13Onboarding and Retention in First 14 Days
- 13:59Growth and International Expansion
- 15:37Customer Acquisition Strategy