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Virginia Water, England, United KingdomFounded 2007CEO Richard Kirk

BetterPoints is the UK's leading behaviour change company, with cutting-edge habit-changing technology for employee wellbeing, carbon footprint reduction and environmental sustainability.

betterpoints.ltdLinkedInUpdated Sep 10, 2026
Annual revenue
$5.9M
Nov 2024EST
Employees
19
Oct 2024

BetterPoints revenue

BetterPoints has not published its revenue. ZoomInfo puts it at about $5.9M a year (November 2024).

$0
$2M
$4M
$0
–
$1.3M
–
$1.7M
$2.8M
$5.9M
2007…2008–20202120222023Oct 2024Nov 2024
ReportedEstimateFounded 2007 at $0; every reading has its own bar
All 4 revenue readings, with sources
As ofRevenueSource
Apr 2021$1.3M–
Dec 2023$1.7MESTGetLatka estimate
Oct 2024$2.8MESTGetLatka estimate
Nov 2024$5.9MESTZoomInfo estimate

– source not recorded

BetterPoints CEO & employees

Richard Kirk is CEO of BetterPoints. BetterPoints had 19 employees (October 2024, LinkedIn).

Also at BetterPointsHannah McCarthy

0
5
10
15
18
18
19
19
2021202220232024
ReportedOne figure per year; a reported figure wins over an estimate
All 5 headcount readings, with sources
As ofEmployeesSource
Oct 202419LinkedIn
Dec 202319LinkedIn
Dec 202218LinkedIn
Dec 202118LinkedIn
Apr 202116–

BetterPoints FAQ

What is BetterPoints' revenue?

ZoomInfo estimates BetterPoints' revenue at about $5.9M a year (November 2024). The company hasn't published its own figure.

How many employees does BetterPoints have?

BetterPoints had 19 employees in October 2024, according to LinkedIn.

Who is the CEO of BetterPoints?

Richard Kirk is the CEO of BetterPoints.

How this page is sourced

4 from public sources · 3 estimates. Founder figures link to the second they were said; public figures name their source; estimates are marked EST and say whose they are. Not financial advice.

Updated Sep 10, 2026Data disclaimerReport a correctionClaim this profileRun BetterPoints? Join the podcast