Edit this company
Bluerabbit logo
Founded 2014

Bluerabbit

 
2020 Revenue

$81.0K

YOY

125%

Funding

$25.0K

Overview

About Bluerabbit

Gamified Engagement Platform

Monthly Revenue

$6.8K

+ $3.8K (125%)
Total Expenses

$6.7K

=
Net Income

$1.0

Ebidta Margin

0%

+
YOY Growth

125%

=
Rule of 40

125


How did Latka collect this data?

Podcast Youtube video

Latka collected this data by interviewing Bluerabbit CEO Bernardo Letayf on 03/17/2020.

Watch the podcast


Headquarters

65 Wisconsin Ciudad de MéxicoCiudad de MéxicoMexico

Bluerabbit Revenue vs Funding

$Funding$Revenue

Revenue

In 2020, Bluerabbit revenue run rate hit $81.0K in revenue.

201420182020125%▲$36.0K$81.0K

Funding History

Bluerabbit has raised $25.0K.

Funding Amount

$25.0K

Funding Rounds

-

Monthly Burn

Cash flow positive

Customers

Bluerabbit has 45 customers.

Lifetime Months

×
Monthly ARPU

$150.0

=
Lifetime Dollars


Acquisition Cost

$5.5K

Average Annual Price

$1.8K

$0$1.8K37 month payback period02468101214161820222426283032343638

Churn

Bluerabbit has an annual churn rate of 0%

Churn vs Expansion

-100-500%50100
Gross Annual Dollar Churn

-0%

Annual Dollar Expansion

+0%

Net Revenue Retention

100%

Team

Employees

Bluerabbit has 5 employees.They have 1 sales reps that carry a quota and an engineering team of 1.

7520182020-29%▼
DistributionQty

All

5

Engineers

1 (20%)

Quota Carrying

1 (20%)

CEO/Founder

Bernardo Letayf

BLUErabbit is a gamified engagement platform originally designed for the improvement of classroom environments but has now evolved to generate engagement in any space that requires interaction between players and organizers We received the Outstanding Gamification Software award in Nov 2017 from Gamification Europe and went from 25k gross profit to 150k in one year.


Q&A

What's your age?

37

Favorite online tool?

Wordpress

Favorite book?

Creativity Inc

Favorite CEO?

None

Advice for 20 year old self

Everything will be ok


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