How Brandfolder hit $24M revenue and 4K customers in 2020.
Brandfolder is a cloud-based digital asset management platform that helps businesses store, organize, and share their brand assets such as logos, images, videos, and other creative content. It offers tools for managing and distributing brand assets across teams and channels, ensuring brand consistency and efficiency in the creative workflow. With features such as customizable branding portals, automated file conversions, and analytics, Brandfolder aims to simplify the process of managing brand assets and streamline marketing and creative workflows for businesses of all sizes.
2012
Founded
$24M
2020 Revenue
33.33%
YOY
$11M
Funding
Brandfolder Revenue
In 2020, Brandfolder revenue run rate hit $24M in revenue.
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2020
Brandfolder hit $24M in revenue in 2020
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2017
Brandfolder hit $12M in revenue in 2017
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2012
Brandfolder launched in 2012 with $0 revenue
Brandfolder Funding History
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2020 M&A Offer
Brandfolder raised a M&A Offer of in October, 2020
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2018 Venture Round
Brandfolder raised a Venture Round of in December, 2018
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2017 Venture Round
Brandfolder raised a Venture Round of in September, 2017
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2015 Seed Round
Brandfolder raised a Seed Round of in June, 2015
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2013 Convertible Note
Brandfolder raised a Convertible Note of in May, 2013
| FUNDING DATE | ROUND | AMOUNT | VALUATION |
|---|---|---|---|
| October, 03 2020 | M&A Offer | ||
| December, 12 2018 | Venture Round | ||
| September, 12 2017 | Venture Round | ||
| June, 01 2015 | Seed Round | ||
| May, 13 2013 | Convertible Note |
Team
Brandfolder has 177 total employees and 31 sales reps that carry a quota. They have 4,000 customers an engineering team of 15 and a marketing team of 4.
| DISTRIBUTION | QTY |
|---|---|
| Total team size | 177 |
| Engineer | 15 (8%) |
| Sales | 31 (18%) |
| Marketing | 4 (2%) |
Founder / CEO
Steven Baker
Luke Beatty serves as the Chairman and CEO of Brandfolder, a digital asset management platform located in Denver. Prior to that, he served as the President of Media Brands at Verizon/ AOL. Luke founded Associated Content, Inc. in 2004 and served as its President & CEO. He sold that company to Yahoo in 2010. Prior thereto, Luke served on the executive management team of WAND, Inc. His expertise is in contextual advertising models, online media collection, and distribution strategies. In his free time, Luke is a youth lacrosse coach and fly fishes around the world. He holds an M.Ed. from Harvard University and a B.A. from Connecticut College.
Q&A
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What's your age?
48
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Favorite online tool?
16:30 Zwift
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Favorite book?
Zingermans
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Favorite CEO?
Sheryl Sandberg
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Advice for 20 year old self
Hustle matters, but don't kill yourself
Customers
Churn
Brandfolder Executives
| Name | Position | Working Email | Personal Email |
|---|---|---|---|
| Steven Baker | CEO | - | - |
| Steven Baker | President, Chief Executive Officer | - | [email protected] |
Brandfolder Employees
| Name | Position | Working Email | Personal Email |
|---|---|---|---|
| Steven Baker | CEO | - | - |
| Steven Baker | President, Chief Executive Officer | - | [email protected] |
| Kevin Schwindt | Software Consultant | [email protected] | [email protected] |
| Eric Krause | Senior Software Engineer | [email protected] | [email protected] |
| Jim Hanifen | Chief Product Officer | [email protected] | [email protected] |
| Eddie Kang | Investor | - | [email protected] |
Brandfolder Board of Directors
| Name | Position | Working Email | Personal Email |
|---|---|---|---|
| Mickey Arabelovic | Board Member | - | [email protected] |
Frequently Asked Questions about Brandfolder
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When was Brandfolder founded?
Brandfolder was founded in 2012.
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How much revenue does Brandfolder generate?
Brandfolder generates $24M in revenue.
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Who is the CEO of Brandfolder
The CEO of Brandfolder is Steven Baker.
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How much funding does Brandfolder have?
Brandfolder raised $11M.
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How many employees does Brandfolder have?
Brandfolder has 177 employees.
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Where is Brandfolder headquarters?
Brandfolder is headquartered at 3501 Wazee St, #300, Denver, Colorado, 80216, United States
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