Latka logo

How Chameleon Collective CEO Freddie Laker grew Chameleon Collective to $9.1M revenue and 100 customers in 2024.

Developer of an application that retrives online news, blogs and social streams and turns it into a video. The company provides an application that offers consumers with some anchors who will read articles and present the accompanying photos, pull-out information and video clips in a video presentation.

Last updated

Chameleon Collective Revenue

In 2024, Chameleon Collective's revenue reached $9.1M. The company previously reported $7.2M in 2023. Since its launch in 2012, Chameleon Collective has shown consistent revenue growth.

Chameleon Collective Revenue GrowthReported revenue / ARR by year$0$2M$4M$6M$8M$10M2012201420162018202020222024$0$5M$7M$9MSource: GetLatka.com
YearMilestoneQuote
2024Chameleon Collective Hit $9.1m revenue in October 2024
2023Chameleon Collective Hit $7.2m revenue in December 2023
2021Chameleon Collective Hit $4.9m revenue in April 2021
2012Launched with $0 revenue

Chameleon Collective Valuation, Funding Rounds

Chameleon Collective is a bootstrapped Synthetic Media Software startup. Founded in 2012, Chameleon Collective has grown to $9.1M in revenue without raising any venture capital or outside funding.

As a self-funded Synthetic Media Software SaaS company, Chameleon Collective has built its business with no outside investment.

Chameleon Collective Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$120122012 cumulative: $0 • 2012 Founded: $02012 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% SoldQuote

Chameleon Collective Employees & Team Size

Chameleon Collective employs approximately 173 people as of 2026, up from 164 in 2023.

Chameleon Collective has 173 total employees in different roles and functions and 3 sales reps that carry a quota. They have 100 customers that rely on the company's solutions.

Chameleon Collective Team GrowthReported headcount over time04080120160200201220142016201820202022202400173173Source: GetLatka.com
YearMilestone
2024Reached 173 employees (December 2024)
2024Reached 174 employees (October 2024)
2023Reached 164 employees (December 2023)
2022Reached 158 employees (December 2022)
2021Reached 133 employees (December 2021)
2021Reached 114 employees (April 2021)

Founder / CEO

Freddie Laker

Founding Partner since August 2015 to present. Freddie Laker takes an entrepreneurial approach to problem-solving, helping clients transform their businesses through unconventional thinking, shaping culture, and driving innovative growth strategies. These pillars form the foundation of Freddie’s success with both startups and established global brands for over 20 years. Inspired by his desire to support CEOs and investors by providing executive leadership, he created Chameleon Collective in 2015. He has held interim marketing leadership roles at several Private Equity-backed organizations spanning a wide range of industries, always leveraging his expertise in digital marketing and eCommerce. Notable positions have included serving as the Chief Digital Officer of Bugaboo, the SVP of Consumer Marketing & eCommerce at Nixon, VP of Marketing for Backyard Discovery, and the CMO of World Airways. Before providing interim marketing and digital leadership roles to companies, Freddie had served as a CEO three times, a CMO twice, and a VP of Strategy for one of the world’s largest digital marketing agencies. An inspiring leader, he’s passionate about his work and his desire to make a meaningful impact on companies undergoing periods of transformation.

Q&A

QuestionAnswer
What's your age?-
Favorite online tool?-
Favorite book?-
Favorite CEO?-
Advice for 20 year old self-

Customers

See how Chameleon Collective acquires and retains customers with data on acquisition costs and revenue performance. Log in to access the complete customer economics dashboard.

Locked

Frequently Asked Questions about Chameleon Collective

What is Chameleon Collective's revenue?

Chameleon Collective generates $9.1M in revenue.

Who founded Chameleon Collective?

Chameleon Collective was founded by Freddie Laker.

Who is the CEO of Chameleon Collective?

The CEO of Chameleon Collective is Freddie Laker.

How much funding does Chameleon Collective have?

Chameleon Collective raised $0.

How many employees does Chameleon Collective have?

Chameleon Collective has 173 employees.

Where is Chameleon Collective headquarters?

Chameleon Collective is headquartered in Aventura, Florida, United States.

Compare Chameleon Collective to the industry

Chameleon Collective operates across multiple industries. Browse revenue, funding, and growth data for Chameleon Collective in each sector below.

Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .

Data Disclaimer

All figures on this page are GetLatka estimates from public sources and proprietary models. They are not verified by the company.

Not financial advice. Read full disclaimer.

Claim this profile