Latka logo

How Citadel CEO Michele Ahlman grew Citadel to $452.5K revenue with a 4 person team in 2024.

Citadel leverages the power & reach of OTT with an enterprise level platform that allows organizations to deploy customized streaming video content on Roku, desktop & Chrome browser based apps. Large enterprise organizations can control messaging & branding down to individual screens across the country.

Last updated

Citadel Revenue

In 2024, Citadel's revenue reached $452.5K. The company previously reported $187K in 2023. Since its launch in 2020, Citadel has shown consistent revenue growth.

Citadel Revenue GrowthReported revenue / ARR by year$0$100K$200K$300K$400K$500K20202021202220232024$0$156K$187K$453KSource: GetLatka.com
YearMilestone
2024Citadel Hit $452.5k revenue in October 2024
2023Citadel Hit $187k revenue in December 2023
2021Citadel Hit $155.8k revenue in April 2021
2020Launched with $0 revenue

Citadel Valuation, Funding Rounds

Citadel's most recent disclosed valuation is $1.4M.

Citadel is a bootstrapped Video Advertising Software startup. Founded in 2020, Citadel has grown to $452.5K in revenue without raising any venture capital or outside funding.

As a self-funded Video Advertising Software SaaS company, Citadel has built its business with no outside investment.

Citadel Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$120202020 cumulative: $0 • 2020 Founded: $02020 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% Sold

Citadel Employees & Team Size

Citadel employs approximately 4 people as of 2026, up from 2 in 2023.

Citadel has 4 total employees in different roles and functions.

Citadel Team GrowthReported headcount over time012345202020212022202320240044Source: GetLatka.com
YearMilestone
2024Reached 4 employees (October 2024)
2023Reached 2 employees (December 2023)
2022Reached 2 employees (December 2022)
2021Reached 2 employees (December 2021)
2021Reached 2 employees (April 2021)

Founder / CEO

Michele Ahlman

Michele Ahlman is listed as Founder / CEO at Citadel.

Q&A

QuestionAnswer
What's your age?-
Favorite online tool?-
Favorite book?-
Favorite CEO?-
Advice for 20 year old self-

Customers

We do not have customer count information for Citadel yet.

Frequently Asked Questions about Citadel

What is Citadel's revenue?

Citadel generates $452.5K in revenue.

Who founded Citadel?

Citadel was founded by Michele Ahlman.

Who is the CEO of Citadel?

The CEO of Citadel is Michele Ahlman.

How much funding does Citadel have?

Citadel raised $0.

How many employees does Citadel have?

Citadel has 4 employees.

Where is Citadel headquarters?

Citadel is headquartered in Dripping Springs, Texas, United States.

Compare Citadel to the industry

Citadel operates across multiple industries. Browse revenue, funding, and growth data for Citadel in each sector below.

Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .

Citadel Revenue 2024: $452.5K ARR, $1.4M Valuation