Collective Hub Alternatives & Competitors

Radfar referenced ZenBusiness and Rippling as companies operating in adjacent spaces. He noted that ZenBusiness is a couple of years ahead of Collective in terms of adding on ancillary products and services beyond a core offering, and used it as a benchmark for where Collective's upsell strategy could go. He cited net revenue retention figures of 130 percent to 150 percent for companies like ZenBusiness and Rippling as examples of what becomes possible with add-on products; these figures were stated by the host and not confirmed by those companies in this interview. Radfar did not dispute the host's characterization but used it to explain why Collective's current retention, while top-decile for its core product, cannot yet exceed 100 percent without upsells.