Valuation
$732.8M
2021 Revenue
$1.3M
Customers
530
Funding
$302.2M
Avg ACV
$2.5K
Team
3.4K
Churn
10%
Founded
2006
How Coupa CEO Rob Bernshteyn grew to $1.3M revenue and 530 customers in 2021.
Coupa Software is a global technology platform for Business Spend Management.
Last updated
Coupa Revenue
In 2021, Coupa's revenue reached $1.3M. Since its launch in 2006, Coupa has shown consistent revenue growth.
| Year | Milestone | Quote |
|---|---|---|
| 2021 | Coupa Hit $1.3m revenue in September 2021 | |
| 2006 | Launched with $0 revenue |
Coupa Valuation, Funding Rounds
Coupa reached a $732.8M valuation in 2016.
Coupa has raised $302.2M in total funding across 8 rounds, with its most recent round in 2016.
| Year | Round | Amount | Valuation | % Sold | Quote |
|---|---|---|---|---|---|
| 2016 | Funding round | $133.2M | $732.8M | 18% | |
| 2015 | Series G | $80M | $920M | 9% | |
| 2014 | Series F | $40M | $273M | 15% | |
| 2012 | Series E | $22M | $82.5M | 27% | |
| 2011 | Series D | $12M | $20.3M | 59% | |
| 2009 | Series C | $7.5M | $6.4M | 117% | |
| 2008 | Series B | $6M | $14.7M | 41% | |
| 2007 | Series A | $1.5M | $4M | 38% |
Founder / CEO
Rob Bernshteyn
Rob is the Chief Executive Officer and President of Coupa. He serves as the Chairman of the Board of Directors. Since 2009, Rob has led Coupa to a 100% revenue growth and 95% customer renewal rate for four consecutive years. Rob has over 18 years of experience in the business software industry. He came to Coupa from SuccessFactors, where he ran Global Product Marketing & Management, as a member of the executive management team; as the company scaled from an early start up to a successful public company. Prior to that, Rob directed Product Management at Siebel Systems, where he helped build Siebel ERM into one of the company’s fastest growing product lines. Rob also did a stint in management consulting at McKinsey & Company, and spent four years at Accenture, where he focused on global SAP systems implementations. Rob is a guest lecturer at Harvard and Stanford business schools, and a frequent contributor to Forbes and Fortune magazines. He can often be heard providing commentary on major news programs including Bloomberg's Money Moves and NPR Morning Edition. Rob holds a BS in Information Systems from the State University of New York at Albany and an MBA from Harvard Business School.
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
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| Advice for 20 year old self | - |
Customers
Coupa serves 530 customers.
Coupa Employees & Team Size
Coupa employs approximately 3.4K people as of 2026, up from 1.9K in 2020, including 294 sales reps that carry a quota. It serves 530 customers that rely on its solutions.
| Year | Milestone |
|---|---|
| 2025 | Reached 3.4K employees (July 2025) |
| 2020 | Reached 1.9K employees (December 2020) |
| 2020 | Reached 1.8K employees (June 2020) |
| 2019 | Reached 1.5K employees (December 2019) |
| 2018 | Reached 1.1K employees (December 2018) |
Frequently Asked Questions about Coupa
What is Coupa's revenue?
Coupa generates $1.3M in revenue.
Who founded Coupa?
Coupa was founded by Rob Bernshteyn.
Who is the CEO of Coupa?
The CEO of Coupa is Rob Bernshteyn.
How much funding does Coupa have?
Coupa raised $302.2M.
How many employees does Coupa have?
Coupa has 3.4K employees.
Where is Coupa headquarters?
Coupa is headquartered in California, United States.
Compare Coupa to the industry
Coupa operates across multiple industries. Browse revenue, funding, and growth data for Coupa in each sector below.
Data and Sources
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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