Founder Interview Video
How Disco Reached Hundreds of Customers with a Free and SaaS Pricing Model for Live Learning (Interview with Co-Founder Candice Faktor)
Chapters
- 0:00Introduction and Candice's Background
- 0:33Role at Wattpad and the Origin of Disco
- 2:08Why Candice Left Wattpad and Founded Disco
- 6:01Customers and Use Cases: Makerpad and Dribbble
- 7:10Funding History: Pre-Seed and Seed Rounds
- 8:54What Drove the $5M Seed Round
- 10:43Pricing Model: Free Plan, Pro, Team, and Enterprise
- 11:47Disco Studios Professional Services Arm
- 12:51Defining a Customer and the Free-to-SaaS Split
- 15:19First Revenue and Team Growth
- 16:43Managing Dilution and Valuation Strategy
- 19:52Competing with Hopin and the Live Learning Market
- 21:30How Disco Built a 1,000-Person Wait List
- 22:53Famous Five Rapid-Fire Questions
- 25:22Closing Summary and Wrap-Up