Founder Interview Video
How Goldcast Grew from $2M to $8M in Revenue Using Digital Events and Video Content (Interview with CEO Palash Soni)
Chapters
- 0:00Context: Recorded at SaaS Open Live Event
- 0:32Palash Soni Introduction and Goldcast Overview
- 0:57Revenue Growth from $2M to $8M
- 2:03Why Goldcast Committed to Video and Digital Events
- 2:26Outbound and SEO Attempts That Underperformed
- 3:10Event Series Strategy: Recurring Persona-Targeted Sessions
- 4:19Digital Summits and Mini-Series for Product Launches
- 5:06Using Gong Keywords to Boost Registration Rates
- 7:11Repurposing Video into YouTube, SEO Blogs, and LinkedIn