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Sydney, New South Wales, Australia
Gravy Loyalty is a consumer loyalty platform for small businesses that uses web 2.0 and mobile app technologies.Gravy allows any business to setup a simple, yet intelligent loyalty program in minutes using QR codes and mobile apps, replacing the traditional stamp cards used by many smalls businesses across the globe.Gravy is different to some of the new systems that use geocoding as it's the only system around that actually attempts to measure average spend and create an authentic tiered loyalty system without using any special hardware in the process.
Last updated
In 2021, Gravy Loyalty's revenue reached $72.6K. Since its launch in 2012, Gravy Loyalty has shown consistent revenue growth.
Gravy Loyalty reached a $217.7K valuation in 2025, set during its M&A Offer round.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|---|---|---|---|---|
| 2025 | M&A Offer | - | $217.7K | - |
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We do not have customer count information for Gravy Loyalty yet.
Gravy Loyalty employs approximately 1 people as of 2026.
Gravy Loyalty generates $72.6K in revenue.
Gravy Loyalty was founded by Ben Smith.
The CEO of Gravy Loyalty is Ben Smith.
Gravy Loyalty raised $0.
Gravy Loyalty has 1 employees.
Gravy Loyalty is headquartered in Sydney, New South Wales, Australia.
Gravy Loyalty operates across multiple industries. Browse revenue, funding, and growth data for Gravy Loyalty in each sector below.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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Valuation
$217.7K
2021 Revenue
$72.6K
Funding
$0
Team
1
Founded
2012
| Year | Milestone | Source |
|---|---|---|
| 2021 | Gravy Loyalty Hit $72.6k revenue in April 2021 | |
| 2012 | Launched with $0 revenue |
| Year | Milestone | Source |
|---|---|---|
| 2021 | Reached 1 employees (April 2021) |
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