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How HappyOrNot CEO Miika Mäkitalo grew HappyOrNot to $9.2M revenue with a 84 person team in 2025.

Giving and understanding feedback shouldn’t be hard. Our mission is to help companies engage with their customers through the simple press of a Smiley button, and turn feedback into profitable actions. With more than 4,000 clients in 135 countries, we are proud to help capture the voice of customers in organizations all over the world. Founded in 2009, we are the pioneers of instant customer feedback and have collected over 2 billion feedbacks to date. Our simple feedback insights solution helps customers improve service excellence and business performance, instantly and over time: GET LOADS OF FEEDBACK Our Smileys capture your customers’ emotions at the exact moment and experience point. SHARE INSIGHTS Learn together with your staff what works and what doesn’t with HappyOrNot Analytics. TAKE ACTION Our Success Services give you the tools and best practices to transform your organization. Copyright © 2025 HappyOrNot Ltd. All rights reserved. All trademarks, service marks and company names belong to their respective owners. Registered designs No. 004124253-0003, 004115137-0001, US D853,378, US D836,098.

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HappyOrNot Revenue

In 2025, HappyOrNot's revenue reached $9.2M. Since its launch in 2009, HappyOrNot has shown consistent revenue growth.

HappyOrNot Revenue GrowthReported revenue / ARR by year$0$2M$4M$6M$8M$10M200920112013201520172019202120232025$0$9MSource: GetLatka.com
YearMilestone
2025HappyOrNot Hit $9.2m revenue in July 2025
2009Launched with $0 revenue

HappyOrNot Valuation, Funding Rounds

HappyOrNot's most recent disclosed valuation is $27.7M.

HappyOrNot has completed 2 disclosed funding rounds.

HappyOrNot Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$10M$20M$30M$40M$50M2009201120132015201720192009 cumulative: $0 • 2009 Founded: $02017 cumulative: $15M • 2009 Founded: $0 • 2017 Series A: $15M2019 cumulative: $40M • 2009 Founded: $0 • 2017 Series A: $15M • 2019 Series B: $25M$40M2009 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% Sold
2019Series B$25M--
2017Series A$14.5M--

HappyOrNot Employees & Team Size

HappyOrNot employs approximately 84 people as of 2026.

HappyOrNot has 84 total employees in different roles and functions.

HappyOrNot Team GrowthReported headcount over time020406080100200920112013201520172019202120232025008484Source: GetLatka.com
YearMilestone
2025Reached 84 employees (July 2025)

Founder / CEO

Miika Mäkitalo

Miika Mäkitalo is listed as Founder / CEO at HappyOrNot.

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Customers

We do not have customer count information for HappyOrNot yet.

Frequently Asked Questions about HappyOrNot

What is HappyOrNot's revenue?

HappyOrNot generates $9.2M in revenue.

Who is the CEO of HappyOrNot?

The CEO of HappyOrNot is Miika Mäkitalo.

How much funding does HappyOrNot have?

HappyOrNot raised $0.

How many employees does HappyOrNot have?

HappyOrNot has 84 employees.

Where is HappyOrNot headquarters?

HappyOrNot is headquartered in Tampere, Pirkanmaa, Finland.

Compare HappyOrNot to the industry

HappyOrNot operates across multiple industries. Browse revenue, funding, and growth data for HappyOrNot in each sector below.

Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .

HappyOrNot Revenue 2025: $9.2M ARR, $27.7M Valuation