Founder Interview Video
How HockeyStack Reached $10.8K Revenue and 16 Paying Customers (Interview with CEO Emir Atli)
Chapters
- 0:00Introduction to HockeyStack and Emir Atli
- 0:21What HockeyStack Does and How It Makes Money
- 0:35Positioning vs. Mixpanel, Google Analytics, and Hotjar
- 0:59Company Origins and the Pivot to HockeyStack
- 1:55Co-Founders and Equity Split
- 2:27Pricing Model and Domain-Based Plans
- 3:55Current Customers, ARPU, and the AppSumo Story
- 4:55AppSumo Marketplace vs. Select Side Revenue
- 9:19Lifetime User Engagement and Monthly Conversion
- 10:36Cold Outbound Strategy with Apollo