How imove CEO Hans Aas grew imove to $5.6M revenue with a 23 person team in 2024.
imove is a mobility concept that eases the life of car owners, users of public transportation and other forms of transportation. It also builds an eco system for the traveller - building value for both the customer and imove's partners. In the autumn of 2018 imove launched a car subscription service that gives the user full flexibility and no hassle. Benefits for the user includes access to a fleet of attractive electrical cars for everyday use, and the flexibility to change to another car such as a SUV when they want to. imove is a new generation cartech company, filled with tech-savvy people passionate about cars. We focus on simplicity, transparency, flexibility and being environmentally friendly.
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imove Revenue
In 2024, imove's revenue reached $5.6M. The company previously reported $4M in 2023. Since its launch in 2018, imove has shown consistent revenue growth.
| Year | Milestone |
|---|---|
| 2024 | imove Hit $5.6m revenue in October 2024 |
| 2023 | imove Hit $4m revenue in October 2023 |
| 2021 | imove Hit $3.9m revenue in April 2021 |
| 2018 | Launched with $0 revenue |
imove Valuation, Funding Rounds
imove reached a $5M valuation in 2019, set during its Seed Round round.
imove has raised $23.6M in total funding across 3 rounds, most recently a $6.8M Secondary Market round in 2021.
| Year | Round | Amount | Valuation | % Sold |
|---|---|---|---|---|
| 2021 | Series A | $14.8M | - | - |
| 2021 | Secondary Market | $6.8M | - | - |
| 2019 | Seed Round | $2M | $5M | 40% |
imove Employees & Team Size
imove employs approximately 23 people as of 2026, up from 17 in 2023.
imove has 23 total employees in different roles and functions.
| Year | Milestone |
|---|---|
| 2024 | Reached 23 employees (December 2024) |
| 2024 | Reached 17 employees (October 2024) |
| 2023 | Reached 17 employees (October 2023) |
| 2022 | Reached 22 employees (October 2022) |
| 2021 | Reached 20 employees (December 2021) |
| 2021 | Reached 47 employees (April 2021) |
Founder / CEO
Hans Aas
Hans Kristian strongly believes that imove thrives through focusing on customer satisfaction and the providing of seamless services. He loves disrupting traditional players with innovative business models. Hans Kristian used to be head of Future Tech in Accenture. He drives an electric car with his e-scooter easily accessible in the back seat.
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
We do not have customer count information for imove yet.
Frequently Asked Questions about imove
What is imove's revenue?
imove generates $5.6M in revenue.
Who founded imove?
imove was founded by Hans Aas.
Who is the CEO of imove?
The CEO of imove is Hans Aas.
How much funding does imove have?
imove raised $23.6M.
How many employees does imove have?
imove has 23 employees.
Where is imove headquarters?
imove is headquartered in BERGEN, Germany.
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Source Attribution
Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.
Company data last updated .