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Imperative Leadership Team & Executives

Aaron Hurst is the CEO of Imperative. GetLatka tracks 1 person at Imperative — 1 founder, 1 executive — with job titles, tenure and LinkedIn profiles.

Who is the CEO of Imperative?

Aaron Hurst

CEO

Aaron Hurst is the foremost expert on the science of purpose and fulfillment at work. In 2014, he brought global awareness to the rise of the fourth economic era in history, the Purpose Economy. He is the CEO and Co-Founder of Imperative, the platform that connects and supports employees as peer career coaches. Imperative enables video-based peer coaching conversations across organizations that drive mindset and behavior changes that increase leadership abilities, productivity, and fulfillment. Previously, as the founder of the Taproot Foundation, Aaron catalyzed the $15 billion pro bono service market. He has written for or been featured in The New York Times, The Wall Street Journal, Bloomberg TV, Fast Company and was named a LinkedIn Influencer. He is a third-generation graduate of the University of Michigan.

LinkedIn profile

Who founded Imperative?

Imperative was founded by Aaron Hurst in 2013.

Imperative executives and key employees

NameTitlePositionLocationEmailLinkedInStart DateEnd Date
Aaron HurstCEOFounder, CEO-aa***@imperative.comLinkedIn--

Imperative team size and headcount

Imperative went from 37 employees in 2021 to 19 in 2024.

Imperative Team GrowthReported headcount over time010203040202120222023202437371919Source: GetLatka.com
Team size (2024)
19
Engineering (2021)
6
Sales (2021)
1
Marketing (2021)
1

How to contact Imperative

Headquarters
Seattle, Washington, United States

Verified work emails for the Imperative people listed above are available to GetLatka members; public listings show a masked address only.

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Frequently asked questions about Imperative

Who is the CEO of Imperative?

Aaron Hurst is the CEO of Imperative.

Who founded Imperative?

Imperative was founded by Aaron Hurst in 2013.

How many employees does Imperative have?

Imperative has 19 employees as of 2024.

Where is Imperative headquartered?

Imperative is headquartered in Seattle, Washington, United States.

How do I contact Imperative?

You can reach Imperative through its website at imperative.com or at its Seattle, Washington, United States office. GetLatka members can also view verified work emails for the people listed on this page.

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