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Top 14 Sports Marketing Intelligence Software SaaS Companies in May 2026

As of May 2026, there are 14 SaaS companies in Sports Marketing Intelligence Software. They have combined revenues of $39.2M and employ 374 people. They have raised $17.5M and serve 95K customers combined.

Sports Marketing Intelligence Software is designed to assist sports teams, organizations, and marketing agencies in managing their sponsorship and media efforts effectively. These tools help users organize, capture, and measure the return on investment (ROI) of their marketing campaigns, providing actionable insights into performance metrics and audience engagement. Primary use cases for this software include tracking brand exposure, analyzing sponsorship effectiveness, and evaluating media placements. Typical features may encompass data analytics, real-time monitoring of marketing initiatives, and reporting functionalities to help marketing professionals make informed decisions. Common buyer personas for these solutions include marketing managers, sponsorship coordinators, and business analysts focused on maximizing the impact of sports marketing efforts.

Companies
14
Revenue
$39.2M
Funding
$17.5M
Employees
374

Filters

Sorting: Highest -> Lowest

Filters
Revenue
All<$1M$1M-$5M$5M-$10M$10M-$100M$100M+
Funding (Locked)Growth (Locked)Team-Size (Locked)

Top Sports Marketing Intelligence Software Companies

Showing 10 of 10 companies ranked by annual revenue.

1
ScorePlay clients

New York, New York, United States

ScorePlay uses AI facial and text recognition and integrations, to automate the management and distribution of digital, media and broadcast content for sports organizations. Seamless web and mobile apps mean you no longer have to spend time sorting and sending your content, whatever size organization you are. Packages: - Creator (Digital Asset Manager) - Studio (Media Asset Manager) - Pulse (Production Asset Manager)

Revenue
$5M
Customers
-
Year founded
-
Funding
-
Team size
45
Growth
-
2
Entity Digital Sports

Jaipur, Rajasthan, India

We provide sports analytic data solution for multiple sports like Cricket,Football. Our team of data scientists research sports data to provide a turn key solution for our clients.

Revenue
$4.1M
Customers
-
Year founded
2015
Funding
-
Team size
37
Growth
-
3
Data Talks

Stockholm, Stockholm, Sweden

One of Business Insider's 25 Most Promising Sports Startups to Watch We make it easy for sports organizations to sell more tickets, increase merchandise sales and negotiate sponsorship agreements of higher value. We are an international company with Swedish roots, headquartered in Stockholm, Sweden. Some of our proud clients include AFC Wimbledon, Notts County F.C., Milton Keynes Dons F.C., SC Paderborn 07, 1. FC Magdeburg,FK Crvena zvezda and Collingwood FC.

Revenue
$3.5M
Customers
-
Year founded
2014
Funding
-
Team size
32
Growth
-
4
StellarAlgo

Calgary, Alberta, Canada

Provider of a data platform intended to help sports and entertainment organizations maximize engagement and lifetime value. The company's data platform helps to build cohesive, transparent and sophisticated cultures anchored in data-based decision-making, enabling organizations to quickly and cost-effectively organize, analyze data they need to make successful business decisions.

Revenue
$3.4M
Customers
85K
Year founded
2016
Funding
$17.2M
Team size
57
Growth
41.1%
5
TicketCo

Bergen, Vestland, Norway

TicketCo is not simply a ticketing solution. It is a fully modular platform, designed to integrate deeply into the modern sports ecosystem, unlocking new levels of revenue, fan loyalty, and operational excellence. For clubs, leagues, and governing bodies ready to embrace the future, TicketCo is your trusted partner.

Revenue
$3.3M
Customers
-
Year founded
2013
Funding
-
Team size
30
Growth
-
6
Future Demand

Berlin, Germany

Future Demand develops a SaaS platform for the entertainment, event and sports industry to maximize their sales and marketing.

Revenue
$3.1M
Customers
-
Year founded
2017
Funding
-
Team size
24
Growth
16.04%
7
Iterpro Group International Limited

London, England, United Kingdom

Iterpro Group International Limited is a company that provides sports intelligence solutions. They offer products and services to help organizations make informed decisions in the sports industry.

Revenue
$2.6M
Customers
-
Year founded
2018
Funding
-
Team size
25
Growth
101.55%
8
Live Graphic Systems

Sydney, New South Wales, Australia

LIGR is the easiest way to add professional graphics to your live sports streams. If you run a sports league or you broadcast sport, LIGR helps you build your brand, manage your advertising, and grow your audience. Startmate Sydney 19 Cohort

Revenue
$1.5M
Customers
10K
Year founded
2016
Funding
-
Team size
11
Growth
76.89%
9
Valora Digital

Fujairah, United Arab Emirates

We are the first Sports Fan-Ratings SaaS and we are here to stay. We aim to allow all the sports stakeholders to get into Big Data and Fan Engagement in a very accessible and simple way with our Plug&Play solution.

Revenue
$1.3M
Customers
-
Year founded
2017
Funding
-
Team size
10
Growth
25.93%
10
OddsView

New York, New York, United States

The Bloomberg Terminal of Sports Betting

Revenue
$1M
Customers
-
Year founded
2024
Funding
-
Team size
5
Growth
-

Inclusion Criteria

- Provides tracking and analysis of sponsorship and media investments. - Offers data analytics features to measure campaign performance. - Allows for real-time monitoring of marketing initiatives. - Includes reporting tools to present findings to stakeholders. - Must be applicable specifically to the sports industry, not just general marketing. - Is designed to support decision-making for marketing professionals and not solely for financial tracking.