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2024 Revenue

$31M

Customers · 2023

2K

Team

150

Founded

2001

Lcptracker Revenue (2024)

Lcptracker generated $31M in revenue in 2024.

LCPtracker is a bootstrapped software-as-a-service company that provides labor compliance and workforce management solutions for large construction projects across the United States. Founded and led by Mark Douglas, the company grew from $1 million in revenue in 2011 to $25 million in 2023, entirely without outside investment or debt.

The platform serves more than 2,000 clients, the majority of which are government agencies along with large contractors and subcontractors. LCPtracker currently manages more than $200 billion in active project value within its system and claims approximately 20 percent of the addressable market for public and private construction labor compliance in the United States.

Douglas attributes the company's consistency to a disciplined six-month strategic planning cycle and a culture of employee retention, citing a 3.6 percent annual employee churn rate against an industry benchmark of 14 percent. The company reports a 97 percent gross revenue retention rate and has finished within 1 percent of its annual revenue and expense targets for six consecutive years.

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Lcptracker Revenue

Lcptracker generated $31M in revenue in 2024.

LCPtracker generated $25 million in revenue in 2023, up from $1 million in 2011, representing growth achieved entirely through bootstrapped reinvestment. Mark Douglas told the audience that the company plans for profits of $1 million to $2 million each year and directs the remainder into its growth plan.

Lcptracker Revenue GrowthReported revenue / ARR over time$0$7.5M$15M$22.5M$30M$37.5M2001200320052007200920112013201520172019202120232024$0$1M$7.1M$31MSource: GetLatka.com
YearMilestoneSource
2024Lcptracker Hit $31m revenue in April 2024Not recorded
2023Lcptracker revenue in 2023: $25mWatch[1]
2021Lcptracker Hit $7.1m revenue in April 2021Not recorded
2011Lcptracker revenue in 2011: $1mWatch[2]
2001Launched with $0 revenue

Douglas noted that LCPtracker has finished within 1 percent of its annual revenue goals and annual expense targets for each of the past six years, a record he attributed to the company's six-month strategic planning cycle. No specific year-by-year revenue figures between 2011 and 2023 were provided in the interview, so intermediate growth rates cannot be calculated from the available data.

Founder / CEO

Mark Douglas

CEO

Mark Douglas is the CEO of LCPtracker, a title confirmed both by his self-introduction in the interview and by the company roster. He described building the business over twenty years entirely without outside funding.

Douglas noted a prior business background that included being approximately the 700th customer of Salesforce at an early stage, a license he later rolled over to LCPtracker. That detail places him as an early enterprise software adopter in the late 1990s or early 2000s, though the name or outcome of that prior business was not disclosed in the interview.

Net worth was not discussed. No other co-founders were named in the interview. Several other executives are listed on the company roster, including Blake Barnett as Chief Financial Officer, Aliecia Taormina as Chief Product Officer, Mick Galvin as Chief Legal Officer, and Parker D. as Chief Administrative Officer, though none were discussed substantively in this presentation.

Customers

LCPtracker had more than 2,000 clients as of 2023, the majority of which are government agencies, with the remainder being large contractors and subcontractors. Mark Douglas cited the LAX airport expansion as a representative large-account engagement, describing it as a $14 billion project with a targeted hire of approximately 1,000 workers from disadvantaged groups.

Douglas reported a 97 percent gross revenue retention rate, noting that some customers have been with the company for twelve to fifteen years. Specific pricing, per-seat costs, or average revenue per user figures were not disclosed in the interview.

Lcptracker serves 2K customers.

Lcptracker Business Model

LCPtracker operates on a subscription SaaS model, with revenue retention as the primary indicator of recurring revenue health. Mark Douglas reported a 97 percent gross revenue retention rate on an annual recurring revenue basis as of 2023, meaning fewer than 3 percent of customers by revenue are lost in a given year.

The company manages more than $200 billion in active project value within its system, a figure that reflects the scale of construction activity its 2,000-plus clients are running through the platform. Douglas stated that LCPtracker holds an estimated 20 percent share of the addressable market for labor compliance across all public and private construction in the United States, which he described as the company's five-year target market.

Profitability was addressed in general terms. Douglas said the company plans for $1 million to $2 million in profit each year and reinvests the remainder in growth. Gross margin, burn rate, CAC, LTV, and other unit economics were not discussed in the interview. The company also referenced a forthcoming digital marketplace initiative, described as a customer self-service offering allowing products to be purchased online, which represents a planned expansion of the current sales-assisted model. Live events and in-person engagement at trade shows and client sites were cited as a primary customer acquisition and retention tactic.

Point-in-time figures shared on the GetLatka podcast, each linked to the exact moment it was said on camera.

Customers (2023)

2000

“Mark Douglas: We have over 2,000 clients. Many of them are government agencies, but also large contractors and subcontractors.”

Watch

Lcptracker Employees & Team Size

LCPtracker reported an annual employee churn rate of 3.6 percent as of 2023, which Douglas contrasted with an industry benchmark of 14 percent for SaaS companies. He attributed the low attrition to benefits including a phantom stock program, a 401(k) with immediate matching and no vesting period, annual all-company staff retreats, and department-level retreats.

Total headcount was not disclosed in the interview. The company roster lists more than 80 named employees across functions including engineering, product, sales, customer success, support, marketing, operations, and data services, but Douglas did not state a specific employee count.

Lcptracker employs approximately 150 people as of 2026, up from 130 in 2023, including 29 sales reps that carry a quota. It serves 2K customers that rely on its solutions.

Lcptracker Team GrowthReported headcount over time04080120160200120032005200720092011201320152017201920212023202400150150Source: GetLatka.com
YearMilestoneSource
2024Reached 150 employees (April 2024)Not recorded
2023Reached 130 employees (October 2023)Not recorded
2023Reached 117 employees (September 2023)Not recorded
2023Reached 116 employees (July 2023)Not recorded
2023Reached 117 employees (July 2023)Not recorded
2023Reached 116 employees (January 2023)Not recorded
2023Reached 112 employees (January 2023)Not recorded
2022Reached 109 employees (October 2022)Not recorded
2022Reached 99 employees (January 2022)Not recorded
2022Reached 100 employees (January 2022)Not recorded
2021Reached 93 employees (December 2021)Not recorded
2021Reached 98 employees (August 2021)Not recorded
2021Reached 85 employees (April 2021)Not recorded
2021Reached 99 employees (January 2021)Not recorded

Frequently Asked Questions about Lcptracker

What is Lcptracker's revenue?

As of 2024, Lcptracker generated $31M in revenue.

When was Lcptracker founded?

Lcptracker was founded in 2001.

Who is the CEO of Lcptracker?

The CEO of Lcptracker is Mark Douglas.

How many employees does Lcptracker have?

As of 2024, Lcptracker had 150 employees.

Where is Lcptracker headquartered?

Lcptracker is headquartered in Orange, California, United States.

Compare Lcptracker to the industry

Lcptracker operates across multiple industries. Browse revenue, funding, and growth data for Lcptracker in each sector below.

Full Interview Transcripts

Do these 9 things to ensure your way to $50 Million ARRMar 17, 2023

Read the full interview and its transcript.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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