Founder Interview Video
Mode Analytics at Mid-8-Figure Revenue and 250 People: Derek Steer on the One Thing He Should Have Done More Of
Chapters
- 0:00Introduction and Derek Steer's Background
- 0:52The Origin of Mode: Building Tools for Analysts
- 1:50Nine Years as CEO and Stepping Down
- 2:13Lessons Learned the Hard Way Document
- 4:30The Core Lesson: Do More of What Works
- 5:33Why Chaotic Hypergrowth Companies Still Win
- 6:09The Mode Blog: Early Days and Benn's Writing
- 8:32How Blog Strategy Shifted After Product Launch
- 10:38The SQL Tutorial as a Traffic Engine
- 11:09Benn's Many Roles at Mode
- 13:32Returning to Blogging at 250 People
- 14:13Why Community Is the Key to Reaching Data Scientists
- 15:26Sales Impact of Founder Brand Content
- 16:54The Mistake: Spreading Effort Instead of Doubling Down