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How MRP CEO Rodney Rouse grew MRP to $17.6M revenue with a 11 person team in 2025.

MRP is a global provider of marketing intelligence, software, and services. For over 16 years, clients have relied on MRP to optimize their marketing execution.

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MRP Revenue

In 2025, MRP's revenue reached $17.6M. Since its launch in 1985, MRP has shown consistent revenue growth.

MRP Revenue GrowthReported revenue / ARR by year$0$4M$8M$12M$16M$20M198519871989199119931995199719992001200320052007200920112013201520172019202120232025$0$18MSource: GetLatka.com
YearMilestone
2025MRP Hit $17.6m revenue in September 2025
1985Launched with $0 revenue

MRP Valuation, Funding Rounds

MRP's most recent disclosed valuation is $52.8M.

MRP is a bootstrapped Other Analytics Software startup. Founded in 1985, MRP has grown to $17.6M in revenue without raising any venture capital or outside funding.

As a self-funded Other Analytics Software SaaS company, MRP has built its business with no outside investment.

MRP Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$119851985 cumulative: $0 • 1985 Founded: $01985 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% Sold

MRP Employees & Team Size

MRP employs approximately 11 people as of 2026.

MRP has 11 total employees in different roles and functions.

MRP Team GrowthReported headcount over time03581013198519871989199119931995199719992001200320052007200920112013201520172019202120232025001111Source: GetLatka.com
YearMilestone
2025Reached 11 employees (September 2025)

Founder / CEO

Rodney Rouse

Rodney Rouse is listed as Founder / CEO at MRP.

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Customers

We do not have customer count information for MRP yet.

Frequently Asked Questions about MRP

What is MRP's revenue?

MRP generates $17.6M in revenue.

Who is the CEO of MRP?

The CEO of MRP is Rodney Rouse.

How much funding does MRP have?

MRP raised $0.

How many employees does MRP have?

MRP has 11 employees.

Where is MRP headquarters?

MRP is headquartered in Durban, KwaZulu-Natal, South Africa.

Compare MRP to the industry

Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .