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Valuation

$551M

2020 Revenue

$183.7M

Customers

350M

Funding

$0

Avg ACV

$1

Team

419

Founded

2009

How Outfit7 CEO Xinyu QIAN grew Outfit7 to $183.7M revenue and 350M customers in 2020.

Outfit7 develops mobile apps and games for the iOS and Android platforms. The company's most successful game to date is the Talking Tom Cat app which has been downloaded 40 million times. The company was formed just one year earlier by a group of creative minds and entrepreneurs. With a mission to bring fun and entertainment to all, these experts in the field of online search realized that direct engagement with users was key and that a new interactive and animated animal app would provide the fun and entertainment they were looking to create. Their first creation was Talking Tom. Talking Tom first launched on iPhone and android in 2010. The charismatic cat is now instantly recognized the world over and Outfit7 was the first company to reach 300 million downloads within 19 months. There are now six characters (Talking Tom, Talking Angela, Talking Ginger, Talking Ben, Talking Pierre, and Talking Gina) and a total of 14 apps within the Talking Tom and Friends umbrella brand. Now a suc

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Outfit7 Revenue

In 2020, Outfit7's revenue reached $183.7M. The company previously reported $163.3M in 2018. Since its launch in 2009, Outfit7 has shown consistent revenue growth.

Outfit7 Revenue GrowthReported revenue / ARR by year$0$40M$80M$120M$160M$200M2009201120132015201720192020$0$163M$184MSource: GetLatka.com
YearMilestoneQuote
2020Outfit7 Hit $183.7m revenue in December 2020
2018Outfit7 Hit $163.3m revenue in December 2018
2009Launched with $0 revenue

Outfit7 Valuation, Funding Rounds

Outfit7's most recent disclosed valuation is $551M.

Outfit7 is a bootstrapped SaaS startup. Founded in 2009, Outfit7 has grown to $183.7M in revenue without raising any venture capital or outside funding.

As a self-funded SaaS company, Outfit7 has built its business with no outside investment.

Outfit7 Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$120092009 cumulative: $0 • 2009 Founded: $02009 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% SoldQuote

Outfit7 Employees & Team Size

Outfit7 employs approximately 419 people as of 2026, up from 366 in 2021.

Outfit7 has 419 total employees in different roles and functions and 4 sales reps that carry a quota. They have 350M customers that rely on the company's solutions.

Outfit7 Team GrowthReported headcount over time01002003004005002009201120132015201720192021202300366366419419Source: GetLatka.com
YearMilestone
2023Reached 419 employees (July 2023)
2021Reached 366 employees (April 2021)

Founder / CEO

Xinyu QIAN

Xinyu QIAN is listed as Founder / CEO at Outfit7.

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Frequently Asked Questions about Outfit7

What is Outfit7's revenue?

Outfit7 generates $183.7M in revenue.

Who founded Outfit7?

Outfit7 was founded by Xinyu QIAN.

Who is the CEO of Outfit7?

The CEO of Outfit7 is Xinyu QIAN.

How much funding does Outfit7 have?

Outfit7 raised $0.

How many employees does Outfit7 have?

Outfit7 has 419 employees.

Where is Outfit7 headquarters?

Outfit7 is headquartered in London, England, United Kingdom.

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Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .