Latka logo

How Payfirma CEO Michael Gokturk grew Payfirma to $1.2M revenue with a 14 person team in 2021.

Provider of a global payment platform intended to help users pay online. The company's platform accepts credit and debit payments for businesses and makes it easy for merchants to take payments any way their customers want to pay and provides payment analytics to make better business decisions, enabling users to pay online using their smartphones.

Last updated

Payfirma Revenue

In 2021, Payfirma's revenue reached $1.2M. Since its launch in 2010, Payfirma has shown consistent revenue growth.

Payfirma Revenue GrowthReported revenue / ARR by year$0$300K$600K$900K$1M$2M2010201220142016201820202021$0$1MSource: GetLatka.com
YearMilestone
2021Payfirma Hit $1.2m revenue in April 2021
2010Launched with $0 revenue

Payfirma Valuation, Funding Rounds

Payfirma reached a $50M valuation in 2015, set during its Series A round.

Payfirma has raised $22.3M in total funding across 8 rounds, most recently a $13M Series A round in 2015.

Payfirma Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$13M$25M$38M$50M$63M2010201120122013201420152010 cumulative: $0 • 2010 Founded: $02011 cumulative: $412K • 2010 Founded: $0 • 2011 Seed Round: $412K2011 cumulative: $1M • 2010 Founded: $0 • 2011 Seed Round: $412K • 2011 Angel Round: $823K2012 cumulative: $2M • 2010 Founded: $0 • 2011 Seed Round: $412K • 2011 Angel Round: $823K • 2012 Angel Round: $823K @ $20M valuation2013 cumulative: $5M • 2010 Founded: $0 • 2011 Seed Round: $412K • 2011 Angel Round: $823K • 2012 Angel Round: $823K @ $20M valuation • 2013 Angel Round: $2M @ $48M valuation2014 cumulative: $6M • 2010 Founded: $0 • 2011 Seed Round: $412K • 2011 Angel Round: $823K • 2012 Angel Round: $823K @ $20M valuation • 2013 Angel Round: $2M @ $48M valuation • 2014 Convertible Note: $2M2014 cumulative: $8M • 2010 Founded: $0 • 2011 Seed Round: $412K • 2011 Angel Round: $823K • 2012 Angel Round: $823K @ $20M valuation • 2013 Angel Round: $2M @ $48M valuation • 2014 Convertible Note: $2M • 2014 Convertible Note: $2M @ $35M valuation2014 cumulative: $9M • 2010 Founded: $0 • 2011 Seed Round: $412K • 2011 Angel Round: $823K • 2012 Angel Round: $823K @ $20M valuation • 2013 Angel Round: $2M @ $48M valuation • 2014 Convertible Note: $2M • 2014 Convertible Note: $2M @ $35M valuation • 2014 Venture Round: $1M2015 cumulative: $22M • 2010 Founded: $0 • 2011 Seed Round: $412K • 2011 Angel Round: $823K • 2012 Angel Round: $823K @ $20M valuation • 2013 Angel Round: $2M @ $48M valuation • 2014 Convertible Note: $2M • 2014 Convertible Note: $2M @ $35M valuation • 2014 Venture Round: $1M • 2015 Series A: $13M @ $50M valuation$22M2010 Founded: $0 valuation2012 Angel Round: $20M valuation2013 Angel Round: $48M valuation2014 Convertible Note: $35M valuation2015 Series A: $50M valuation$50MSource: GetLatka.com
YearRoundAmountValuation% Sold
2015Series A$13M$50M26%
2014Convertible Note$2.1M$34.6M6%
2014Venture Round$1.2M--
2014Convertible Note$1.5M--
2013Angel Round$2.5M$48.4M5%
2012Angel Round$823.2K$20.3M4%
2011Angel Round$823.2K--
2011Seed Round$411.6K--

Payfirma Employees & Team Size

Payfirma employs approximately 14 people as of 2026.

Payfirma has 14 total employees in different roles and functions and 3 sales reps that carry a quota.

Payfirma Team GrowthReported headcount over time036912152010201220142016201820202021001414Source: GetLatka.com
YearMilestone
2021Reached 14 employees (April 2021)

Founder / CEO

Michael Gokturk

Have been an entrepreneur since he was a child. From selling lemons door to door (literally: https://goo.gl/065WOV), developing innovative financial technology at Payfirma, to enabling Canadians a safe, trusted and easy way to invest in digital currencies such as Bitcoin at Einstein.Exchange. While working daily with the best and brightest in fintech, he also get to advise and work with other startups and entrepreneurs across a wide range of industries. He is an angel investor, board member, speaker, mentor and mentee.

Q&A

QuestionAnswer
What's your age?-
Favorite online tool?-
Favorite book?-
Favorite CEO?-
Advice for 20 year old self-

Customers

We do not have customer count information for Payfirma yet.

Frequently Asked Questions about Payfirma

What is Payfirma's revenue?

Payfirma generates $1.2M in revenue.

Who founded Payfirma?

Payfirma was founded by Michael Gokturk.

Who is the CEO of Payfirma?

The CEO of Payfirma is Michael Gokturk.

How much funding does Payfirma have?

Payfirma raised $22.3M.

How many employees does Payfirma have?

Payfirma has 14 employees.

Where is Payfirma headquarters?

Payfirma is headquartered in Vancouver, British Columbia, Canada.

People Also Viewed

Sinngular logo

Sinngular

SalesKong logo

SalesKong

At SalesKong, we believe that sales should be about connection, not admin. That’s why we built an intelligent sales assistant that helps reps focus on what truly matters—understanding customers, building trust, and closing deals. Modern sales teams are drowning in busywork—logging CRM notes, writing follow-ups, and manually tracking action items. Important context gets lost in the chaos of back-to-back meetings, and even the best reps miss key buying signals. SalesKong solves this by capturing your conversations, extracting key insights, and streamlining your entire sales workflow. From instant summaries and next steps to follow-up emails and smart nudges—SalesKong works in the background so your team can stay in the moment. No fluff. No bloat. Just tools that work. Visit our website for more info and early access.

Qymatix Solutions GmbH logo

Qymatix Solutions GmbH

Provider of a sales management platform. The company enables sales managers to achieve targets and to take better business decisions.

Digital Horizons logo

Digital Horizons

Digital Horizons offers cloud-based applications for SMEsThese include online accounting, online payroll and a website builder with pre-installed e-commerce features.The applications can be installed and used on a central control panel with easy flipping from one app to the next.

Gvinci logo

Gvinci

Gvinci is a low-code platform where users can build enterprise apps and apps development quick and fast.

ConnectBooks logo

ConnectBooks

ConnectBooks is an Amazon FBA bookkeeping software that provides integration and profit dashboard for Amazon FBA sellers. It streamlines your bookkeeping with the very best Amazon fba accounting software and compiles and organizes all your transactional data for proper consumption so you can put it to good use in decision making, accounting, compliance, growth and more.

Compare Payfirma to the industry

Payfirma operates across multiple industries. Browse revenue, funding, and growth data for Payfirma in each sector below.

Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .