Each Tuesday, we reverse-engineer a real SaaS company's revenue, profit, CAC, funnels, and its top growth tactic.
Sign up to access all features
Sign up with GoogleSign up with LinkedInAlready have an account? Log in
GetLatka is trusted by 200k+ founders, researchers, and marketers.
No contracts, cancel at any time
Vancouver, British Columbia, Canada
Provider of a global payment platform intended to help users pay online. The company's platform accepts credit and debit payments for businesses and makes it easy for merchants to take payments any way their customers want to pay and provides payment analytics to make better business decisions, enabling users to pay online using their smartphones.
Last updated
In 2021, Payfirma's revenue reached $1.2M. Since its launch in 2010, Payfirma has shown consistent revenue growth.
Payfirma reached a $50M valuation in 2015, set during its Series A round.
Payfirma has raised $22.3M in total funding across 8 rounds, most recently a $13M Series A round in 2015.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|---|---|---|---|---|
| 2015 | Series A | $13M | $50M | 26% | |
| 2014 | Convertible Note | $2.1M | $34.6M | 6% |
CEO
Have been an entrepreneur since he was a child. From selling lemons door to door (literally: https://goo.gl/065WOV), developing innovative financial technology at Payfirma, to enabling Canadians a safe, trusted and easy way to invest in digital currencies such as Bitcoin at Einstein.Exchange. While working daily with the best and brightest in fintech, he also get to advise and work with other startups and entrepreneurs across a wide range of industries. He is an angel investor, board member, speaker, mentor and mentee.
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
We do not have customer count information for Payfirma yet.
Payfirma employs approximately 14 people as of 2026, including 3 sales reps that carry a quota.
Payfirma generates $1.2M in revenue.
Payfirma was founded by Michael Gokturk.
The CEO of Payfirma is Michael Gokturk.
Payfirma raised $22.3M across 8 rounds.
Payfirma has 14 employees.
Payfirma is headquartered in Vancouver, British Columbia, Canada.
Payfirma operates across multiple industries. Browse revenue, funding, and growth data for Payfirma in each sector below.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
Claim this profileUUKI is a community platform that helps build meaningful relationships through events, newsletters...
Mobcoder is a global technology company specializing in AI development and innovative solutions...
Leal is a customer marketing platform for offline and omnichannel retailers, founded in 2016 in...
Valuation
$50M
2021 Revenue
$1.2M
Funding
$22.3M
Team
14
Founded
2010
| Year | Milestone | Source |
|---|---|---|
| 2021 | Payfirma Hit $1.2m revenue in April 2021 | |
| 2010 | Launched with $0 revenue |
| 2014 | Venture Round | $1.2M | - | - |
| 2014 | Convertible Note | $1.5M | - | - |
| 2013 | Angel Round | $2.5M | $48.4M | 5% |
| 2012 | Angel Round | $823.2K | $20.3M | 4% |
| 2011 | Angel Round | $823.2K | - | - |
| 2011 | Seed Round | $411.6K | - | - |
| Year | Milestone | Source |
|---|---|---|
| 2021 | Reached 14 employees (April 2021) |
Mobylogix started its journey in 2015 with a team of two. Today, it has grown into a full-cycle...
If you're the CEO and would like to join the podcast, please DM Nathan Latka on LinkedIn.