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Provider of bio-metric technologies designed to manage individual identities. The company's technologies offer software and hardware services designed to verify and manage individual identities for a wide range of physical security and data access applications and provide multimodal bio-metric software using iris and facial recognition technologies, enabling government and commercial users to get security services which can be used for applications including mobile access control, corporate, industrial and secure workplaces, airports, critical infrastructure, public arenas and border control.
Last updated
In 2024, Princeton Identity's revenue reached $1.8M. The company previously reported $1.2M in 2023. Since its launch in 2016, Princeton Identity has shown consistent revenue growth.
Princeton Identity is a bootstrapped Image Recognition Software startup. Founded in 2016, Princeton Identity has grown to $1.8M in revenue without raising any venture capital or outside funding.
As a self-funded Image Recognition Software SaaS company, Princeton Identity has built its business with no outside investment.
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We do not have customer count information for Princeton Identity yet.
Princeton Identity employs approximately 17 people as of 2026, including 3 sales reps that carry a quota.
Princeton Identity generates an estimated $1.8M in annual revenue.
Princeton Identity was founded by Bobby Varma.
The CEO of Princeton Identity is Bobby Varma.
Princeton Identity is bootstrapped and has not raised outside funding.
Princeton Identity has 17 employees.
Princeton Identity is headquartered in Hamilton, New Jersey, United States.
Princeton Identity operates across multiple industries. Browse revenue, funding, and growth data for Princeton Identity in each sector below.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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2024 Revenue
$1.8M(Est.)
Funding
$0
Team
17
Founded
2016
| Year | Milestone | Source |
|---|---|---|
| 2024 | Princeton Identity Hit $1.8m revenue in October 2024 | Estimated |
| 2023 | Princeton Identity Hit $1.2m revenue in December 2023 | Estimated |
| 2021 | Princeton Identity Hit $537.1k revenue in April 2021 | |
| 2016 | Launched with $0 revenue |
| Year | Milestone | Source |
|---|---|---|
| 2024 | Reached 17 employees (October 2024) | |
| 2023 | Reached 17 employees (December 2023) | |
| 2022 | Reached 19 employees (December 2022) | |
| 2021 | Reached 15 employees (December 2021) | |
| 2021 | Reached 17 employees (April 2021) |
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