Founder Interview Video
How Qela App Powered a Ukrainian Volunteer Movement to 12,000 App Users and Is Now Launching to Western Nonprofits (Interview with CEO Tamara Tachynska)
Chapters
- 0:00Introduction and Overview of Qela App
- 1:09Origin Story: From Standalone Prototype to SaaS
- 3:01Who Qela Serves: Organizations, Volunteers, and Supporters
- 3:15Prototype Results: User Growth from 2,000 to 12,000
- 3:58Grants and Funding Raised
- 4:42Equity Structure and Co-Founders
- 8:16Pre-Revenue Status and Social Mission in Ukraine
- 9:33Why Ukrainian Organizations Use Qela for Free
- 11:13Strategy for Landing First US Paying Customer
- 12:40Media Opportunity and Honest Product Differentiation
- 13:58Pricing Model for Western Market Launch
- 14:44Current State: One Prototype Organization
- 16:51Famous Five: Books, Tools, and Life in Kyiv