Founder Interview Video
How Retention.com Reached $23.8M Revenue and 87% Gross Margin While Bootstrapped (Interview with Founder/CEO Adam Robinson)
Chapters
- 0:00Introduction and Overview of Adam Robinson
- 0:27Retention.com Origins and 2023 P&L Setup
- 1:54Lessons from Scaling Aggressively in 2023
- 4:22January 2024 P&L Breakdown and 87% Gross Margin
- 5:22G&A Breakdown and Retention.com Standalone Numbers
- 5:44Cease-and-Desist and Lawsuit Marketing on LinkedIn
- 8:27Converting LinkedIn Attention into RB2B Leads
- 12:28RB2B Conversion Funnel and Free-to-Paid Metrics
- 13:02RB2B Pricing, Credits, and Average Customer Value
- 14:10Churn, LTV, and Lessons from ConvertKit and Clearbit
- 15:01What Adam Is Building Next for RB2B
- 15:30Retention.com Revenue Update and RB2B MRR Growth
- 17:16RB2B MRR Trajectory from May to September 2024
- 18:26Closing Reflections and Summary