2024 Revenue
$19.8M
Funding
$0
YOY
41.1%
Team
115
Founded
2013
How Rinse CEO Ajay Prakash grew Rinse to $19.8M revenue with a 115 person team in 2024.
Rinse is building the first and largest national (and global) brand in clothing care. We're taking on a massive consumer problem and creating a significantly better dry cleaning and laundry experience through the combination of "smart scheduling" and best-in-class quality, all supported by a strong technology backbone.
Last updated
Rinse Revenue
In 2024, Rinse's revenue reached $19.8M. The company previously reported $14M in 2023. Since its launch in 2013, Rinse has shown consistent revenue growth.
| Year | Milestone |
|---|---|
| 2024 | Rinse Hit $19.8m revenue in October 2024 |
| 2023 | Rinse Hit $14m revenue in December 2023 |
| 2013 | Launched with $0 revenue |
Rinse Valuation, Funding Rounds
Rinse is a bootstrapped SaaS startup. Founded in 2013, Rinse has grown to $19.8M in revenue without raising any venture capital or outside funding.
As a self-funded SaaS company, Rinse has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold |
|---|
Rinse Employees & Team Size
Rinse employs approximately 115 people as of 2026, up from 114 in 2023.
Rinse has 115 total employees in different roles and functions and 3 sales reps that carry a quota.
| Year | Milestone |
|---|---|
| 2024 | Reached 115 employees (December 2024) |
| 2024 | Reached 114 employees (October 2024) |
| 2023 | Reached 114 employees (December 2023) |
| 2022 | Reached 101 employees (December 2022) |
| 2021 | Reached 90 employees (November 2021) |
| 2020 | Reached 88 employees (December 2020) |
| 2020 | Reached 88 employees (June 2020) |
| 2019 | Reached 88 employees (December 2019) |
| 2018 | Reached 127 employees (December 2018) |
Founder / CEO
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
We do not have customer count information for Rinse yet.
Frequently Asked Questions about Rinse
What is Rinse's revenue?
Rinse generates $19.8M in revenue.
Who founded Rinse?
Rinse was founded by Ajay Prakash.
Who is the CEO of Rinse?
The CEO of Rinse is Ajay Prakash.
How much funding does Rinse have?
Rinse raised $0.
How many employees does Rinse have?
Rinse has 115 employees.
Where is Rinse headquarters?
Rinse is headquartered in San Francisco, California, United States.
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Source Attribution
Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.
Company data last updated .