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2024 Revenue

$19.8M(Est.)

Funding

$0

Team

115

Founded

2013

Rinse Revenue (2024)

Rinse is building the first and largest national (and global) brand in clothing care. We're taking on a massive consumer problem and creating a significantly better dry cleaning and laundry experience through the combination of "smart scheduling"​ and best-in-class quality, all supported by a strong technology backbone.

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Rinse Revenue

In 2024, Rinse's revenue reached $19.8M. The company previously reported $14M in 2023. Since its launch in 2013, Rinse has shown consistent revenue growth.

Rinse Revenue GrowthReported revenue / ARR over time · latest figure estimated$0$5M$10M$15M$20M$25M2013201520172019202120232024$0$19.8MSource: GetLatka.com
YearMilestoneSource
2024Rinse Hit $19.8m revenue in October 2024Estimated
2023Rinse Hit $14m revenue in December 2023Estimated
2013Launched with $0 revenue

Rinse Valuation, Funding Rounds

Rinse is a bootstrapped SaaS startup. Founded in 2013, Rinse has grown to $19.8M in revenue without raising any venture capital or outside funding.

As a self-funded SaaS company, Rinse has built its business with no outside investment.

Rinse Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$0$0.2$0.2$0.4$0.4$0.6$0.6$0.8$0.8$1$12013Source: GetLatka.com
YearRoundAmountValuation% SoldSource

Founder / CEO

Ajay Prakash

Co-Founder

Ajay Prakash is listed as Co-Founder at Rinse.

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Customers

We do not have customer count information for Rinse yet.

Rinse Employees & Team Size

Rinse employs approximately 115 people as of 2026, up from 114 in 2023, including 3 sales reps that carry a quota.

Rinse Team GrowthReported headcount over time0306090120150201320152017201920212023202400115115Source: GetLatka.com
YearMilestoneSource
2024Reached 115 employees (December 2024)
2024Reached 114 employees (October 2024)
2023Reached 114 employees (December 2023)
2022Reached 101 employees (December 2022)
2021Reached 90 employees (November 2021)
2020Reached 88 employees (December 2020)
2020Reached 88 employees (June 2020)
2019Reached 88 employees (December 2019)
2018Reached 127 employees (December 2018)

Frequently Asked Questions about Rinse

What is Rinse's revenue?

Rinse generates an estimated $19.8M in annual revenue.

Who founded Rinse?

Rinse was founded by Ajay Prakash.

Who is the CEO of Rinse?

The CEO of Rinse is Ajay Prakash.

How much funding does Rinse have?

Rinse is bootstrapped and has not raised outside funding.

How many employees does Rinse have?

Rinse has 115 employees.

Where is Rinse headquarters?

Rinse is headquartered in San Francisco, California, United States.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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