Founder Interview Video
How Sastrify Reached $140K Monthly Revenue and 70 Customers in Under a Year (Interview with Co-Founder Sven Lackinger)
Chapters
- 0:00Introduction and EvoPark Background
- 0:41EvoPark Funding and Exit Story
- 2:20Founder Equity Split and Original Cap Table
- 2:55Sastrify Customer Profile
- 3:16Pricing Structure and ACV
- 4:06Company Age and Launch Timing
- 4:34First Customer: AmBoss
- 5:41Highest-ACV Customer
- 6:15Current Customer Count and Revenue
- 6:54Fundraising History: Pre-Seed and Seed
- 8:52Cap Table, ESOP, and Dilution
- 10:35Team Size and Engineering Headcount
- 11:40Competitor Valuations and SaaS Multiples
- 12:10Pricing Strategy and ROI Delivered
- 12:49Why Sastrify Does Not Bundle Contracts
- 13:52Why Customers Do Not Negotiate Directly
- 14:14Sales Team Structure: SDRs and AEs
- 15:50Famous Five Rapid Fire