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Valuation

$4.5M

2021 Revenue

$1.5M

Funding

$0

Team

18

Founded

2012

How SDxCentral CEO Matthew Palmer grew to $1.5M revenue with a 18 person team in 2021.

SDxCentral (previously named SDNCentral) was developed by Matt Palmer and Roy Chua to provide news and education about the changes occurring in networking such as SDN and NFV. With more than 40 years of computer networking experience between them, Roy and Matt hold multiple patents in networking and security. Their experience gives SDxCentral a unique perspective on the market, early access to use cases, and opportunities to speak with thought leaders looking to build new solutions and solve complex infrastructure problems.

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SDxCentral Revenue

In 2021, SDxCentral's revenue reached $1.5M. Since its launch in 2012, SDxCentral has shown consistent revenue growth.

SDxCentral Revenue GrowthReported revenue / ARR over time$0$400K$800K$1M$2M201220142016201820202021$0$2MSource: GetLatka.com
YearMilestoneQuote
2021SDxCentral Hit $1.5m revenue in April 2021
2012Launched with $0 revenue

SDxCentral Valuation, Funding Rounds

SDxCentral's most recent disclosed valuation is $4.5M.

SDxCentral is a bootstrapped SaaS startup. Founded in 2012, SDxCentral has grown to $1.5M in revenue without raising any venture capital or outside funding.

As a self-funded SaaS company, SDxCentral has built its business with no outside investment.

SDxCentral Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$120122012 cumulative: $0 • 2012 Founded: $02012 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% SoldQuote

Founder / CEO

Matthew Palmer

CEO at SDxCentral. Matt has 20+ years of software-defined networking (SDN), cloud computing, SaaS, & computer networking experience. Matt was most recently co-founder and CEO at Pareto Networks which was acquired by Aerohive Networks. At Pareto, Matt successfully incubated and launched the company, being recognized as Most Innovative Cloud Computing Provider atUP-START 2010 and Hot Emerging Vendor by CRN Magazine. Matt was previously VP Enterprise Planning and Operations at Juniper Networks where he led the Enterprise Business Team, responsible for managing Juniper’s $500M enterprise business. He previously held various executive roles at Juniper and Netscreen leading security and enterprise networking strategy and corporate development activities, including strategic partnerships, investment and M&A. Prior, Matt led business development at Qualys. Matt received his bachelor of science in Business Management from Indiana University and has 7 issued and 6 pending patents in software-defined networking, security and cloud computing. +Matthew Palmer

Q&A

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Customers

We do not have customer count information for SDxCentral yet.

SDxCentral Employees & Team Size

SDxCentral employs approximately 18 people as of 2026, including 1 sales reps that carry a quota.

SDxCentral Team GrowthReported headcount over time048121620201220142016201820202021001818Source: GetLatka.com
YearMilestone
2021Reached 18 employees (April 2021)

Frequently Asked Questions about SDxCentral

What is SDxCentral's revenue?

SDxCentral generates $1.5M in revenue.

Who founded SDxCentral?

SDxCentral was founded by Matthew Palmer.

Who is the CEO of SDxCentral?

The CEO of SDxCentral is Matthew Palmer.

How much funding does SDxCentral have?

SDxCentral raised $0.

How many employees does SDxCentral have?

SDxCentral has 18 employees.

Where is SDxCentral headquarters?

SDxCentral is headquartered in United States.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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SDxCentral Revenue 2021: $1.5M ARR, $4.5M Valuation