Founder Interview Video
How Signal Signal Reached 70 Customers on €4,000 Average Annual Contract Value in 2019 (Interview with Co-Founder Tor Rauden Källstigen)
Chapters
- 0:01Introduction and Company Overview
- 0:30Name Change to All Ears
- 0:43Product and Business Model
- 1:08Company Timeline and Team Growth
- 1:28Funding History
- 1:59Customer Count and Profile
- 3:07Growth Channels: Agency Background and Partnerships
- 3:54Churn, CAC and Enterprise Sales
- 6:45Burn Rate and Hiring Decisions
- 7:24Fundraising Plans and Confidence
- 8:07Famous Five: Favorite Business Book
- 8:37Famous Five: CEO to Follow and Favorite Tool
- 9:20Famous Five: Sleep, Personal Life and Age
- 9:57Famous Five: Advice to Younger Self