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SURE Universal Ltd.

Ramat Gan, Tel Aviv, Israel

2024 Revenue

$3M

Funding

$10M

YOY

48.6%

Team

14

Founded

2009

How SURE Universal Ltd. CEO David Rubin grew to $3M revenue with a 14 person team in 2024.

Developer of cloud based software designed to control smart appliances. The company's software used in smartphone-based universal remote for communications data, micro-controller for smart appliances and gateway software for set-top boxes, enabling users to control and monitor digital media appliances, smart appliances and the internet of things devices.

Last updated

SURE Universal Ltd. Revenue

In 2024, SURE Universal Ltd.'s revenue reached $3M. The company previously reported $2M in 2023. Since its launch in 2009, SURE Universal Ltd. has shown consistent revenue growth.

SURE Universal Ltd. Revenue GrowthReported revenue / ARR over time$0$750K$1.5M$2.3M$3M$3.8M200920112013201520172019202120232024$0$1.8M$2M$3MSource: GetLatka.com
YearMilestoneQuote
2024SURE Universal Ltd. Hit $3m revenue in October 2024
2023SURE Universal Ltd. Hit $2m revenue in December 2023
2021SURE Universal Ltd. Hit $1.8m revenue in April 2021
2009Launched with $0 revenue

SURE Universal Ltd. Valuation, Funding Rounds

SURE Universal Ltd. has not publicly disclosed its valuation. The company has raised $10M in total funding to date.

SURE Universal Ltd. has raised $10M in total funding across 3 rounds, with its most recent round in 2017.

SURE Universal Ltd. Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$0$0.2$2.5M$0.4$5M$0.6$7.5M$0.8$10M$1$12.5M200920102011201220132014201520162017Source: GetLatka.com
YearRoundAmountValuation% SoldQuote
2017Funding round$6M--
2014Funding round$3M--
2013Funding round$1M--

Founder / CEO

David Rubin

President & CEO

David Rubin is listed as President & CEO at SURE Universal Ltd..

Q&A

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Customers

We do not have customer count information for SURE Universal Ltd. yet.

SURE Universal Ltd. Employees & Team Size

SURE Universal Ltd. employs approximately 14 people as of 2026, up from 11 in 2023.

SURE Universal Ltd. Team GrowthReported headcount over time0510152025200920112013201520172019202120232024001414Source: GetLatka.com
YearMilestone
2024Reached 14 employees (October 2024)
2023Reached 11 employees (December 2023)
2022Reached 10 employees (December 2022)
2021Reached 12 employees (December 2021)
2021Reached 22 employees (April 2021)

Frequently Asked Questions about SURE Universal Ltd.

What is SURE Universal Ltd.'s revenue?

SURE Universal Ltd. generates an estimated $3M in annual revenue.

Who founded SURE Universal Ltd.?

SURE Universal Ltd. was founded by David Rubin.

Who is the CEO of SURE Universal Ltd.?

The CEO of SURE Universal Ltd. is David Rubin.

How much funding does SURE Universal Ltd. have?

SURE Universal Ltd. raised $10M across 3 rounds.

How many employees does SURE Universal Ltd. have?

SURE Universal Ltd. has 14 employees.

Where is SURE Universal Ltd. headquarters?

SURE Universal Ltd. is headquartered in Ramat Gan, Tel Aviv, Israel.

Compare SURE Universal Ltd. to the industry

SURE Universal Ltd. operates across multiple industries. Browse revenue, funding, and growth data for SURE Universal Ltd. in each sector below.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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