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Valuation

$180K

2023 Revenue

$60K

Customers

300

Funding

$0

Avg ACV

$200

Team

1

Founded

2019

How Terra CEO Dianna Allen grew Terra to $60K revenue and 300 customers in 2023.

Home fragrance made simply.

Last updated

Terra Revenue

In 2023, Terra's revenue reached $60K. Since its launch in 2019, Terra has shown consistent revenue growth.

Terra Revenue GrowthReported revenue / ARR by year$0$15K$30K$45K$60K$75K20192020202120222023$0$60KSource: GetLatka.com
YearMilestoneQuote
2023Terra Hit $60k revenue in October 2023
2019Launched with $0 revenue

Terra Valuation, Funding Rounds

Terra's most recent disclosed valuation is $180K.

Terra is a bootstrapped SaaS startup. Founded in 2019, Terra has grown to $60K in revenue without raising any venture capital or outside funding.

As a self-funded SaaS company, Terra has built its business with no outside investment.

Terra Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$120192019 cumulative: $0 • 2019 Founded: $02019 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% SoldQuote

Terra Employees & Team Size

Terra employs approximately 1 people as of 2026.

Terra has 1 total employees in different roles and functions. They have 300 customers that rely on the company's solutions.

Terra Team GrowthReported headcount over time001111201920202021202220230011Source: GetLatka.com
YearMilestone
2023Reached 1 employees (October 2023)

Founder / CEO

Dianna Allen

Founder of TERRA | Co-founder of Inventora. Incredibly passionate about travel, artisan goods, and growing businesses. I lack the traditional background of college, and instead sought out the world while spending 3 years abroad. I’m constantly observing and learning through experience.

Q&A

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Customers

See how Terra acquires and retains customers with data on acquisition costs and revenue performance. Log in to access the complete customer economics dashboard.

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Frequently Asked Questions about Terra

What is Terra's revenue?

Terra generates $60K in revenue.

Who founded Terra?

Terra was founded by Dianna Allen.

Who is the CEO of Terra?

The CEO of Terra is Dianna Allen.

How much funding does Terra have?

Terra raised $0.

How many employees does Terra have?

Terra has 1 employees.

Where is Terra headquarters?

Terra is headquartered in St. Louis, Missouri, United States.

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Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .

Terra Revenue 2023: $60K ARR, $180K Valuation