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Developer of a security platform designed to verify user identity without any passwords. The company's platform simplifies and secures access to protected applications and websites by eliminating dependence on the use of inconvenient and problematic usernames or separate hardware tokens, enabling clients to improves the protection by adding two-factor authentication to the login process to access digital and physical resources.
Last updated
In 2024, TraitWare's revenue reached $129.3K. The company previously reported $96.1K in 2023. Since its launch in 2008, TraitWare has shown consistent revenue growth.
TraitWare reached a $388K valuation in 2025, set during its M&A Offer round.
TraitWare has raised $6.8M in total funding across 2 rounds, with its most recent round in 2017.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|---|---|---|---|---|
| 2025 | M&A Offer | - | $388K | - | |
| 2017 | Funding round | $2.1M | - | - | |
| 2010 | Funding round | $4.7M | - | - |
CEO
When the world changed overnight, legacy logins—invented in 1961—suddenly made every newly-remote workforce vulnerable to cybersecurity attacks. It’s a simple problem, but a big one: your employees are no longer safe from data breaches because the majority of them are no longer working from within a cyber-safe corporate perimeter.
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
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| Favorite CEO? | - |
| Advice for 20 year old self | - |
We do not have customer count information for TraitWare yet.
TraitWare employs approximately 17 people as of 2026, down from 18 in 2023.
TraitWare generates an estimated $129.3K in annual revenue.
TraitWare was founded by Heath Spencer.
The CEO of TraitWare is Heath Spencer.
TraitWare raised $6.8M across 2 rounds.
TraitWare has 17 employees.
TraitWare is headquartered in Nevada, California, United States.
TraitWare operates across multiple industries. Browse revenue, funding, and growth data for TraitWare in each sector below.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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Valuation
$388K
2024 Revenue
$129.3K(Est.)
Funding
$6.8M
Team
17
Founded
2008
| Year | Milestone | Source |
|---|---|---|
| 2024 | TraitWare Hit $129.3k revenue in October 2024 | Estimated |
| 2023 | TraitWare Hit $96.1k revenue in November 2023 | Estimated |
| 2022 | TraitWare Hit $81.6k revenue in November 2022 | |
| 2021 | TraitWare Hit $81.6k revenue in November 2021 | |
| 2021 | TraitWare Hit $81.6k revenue in April 2021 | |
| 2020 | TraitWare Hit $33.6k revenue in December 2020 | |
| 2008 | Launched with $0 revenue |
| Year | Milestone | Source |
|---|---|---|
| 2024 | Reached 17 employees (October 2024) | |
| 2023 | Reached 18 employees (November 2023) | |
| 2022 | Reached 18 employees (November 2022) | |
| 2021 | Reached 18 employees (November 2021) | |
| 2021 | Reached 18 employees (April 2021) | |
| 2020 | Reached 17 employees (November 2020) |
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