Whatnot
Los Angeles, United States
Valuation
$11.5B
2024 Revenue
$359M
Funding
$974M
YOY
158.5%
Team · 2025
1.5K
Founded
2019
Whatnot Revenue, Valuation & Funding (2024)
Whatnot is a platform where users can buy, sell, and engage in live shopping events. It offers a marketplace for a wide variety of products and supports live streaming, allowing sellers to showcase their items in real-time to potential buyers.
Last updated
Whatnot Revenue
In 2024, Whatnot's revenue reached $359M. The company previously reported $138.9M in 2023. Since its launch in 2019, Whatnot has shown consistent revenue growth.
| Year | Milestone | Source |
|---|---|---|
| 2024 | Whatnot Hit $359m revenue in December 2024 | |
| 2023 | Whatnot Hit $138.9m revenue in December 2023 | |
| 2019 | Launched with $0 revenue |
Whatnot Valuation, Funding Rounds
Whatnot reached a $11.5B valuation in 2025, set during its Series F round.
Whatnot has raised $974M in total funding across 7 rounds, most recently a $225M Series F round in 2025.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|---|---|---|---|---|
| 2025 | Series F | $225M | $11.5B | 2% | news.crunchbase.com |
| 2025 | Series E | $265M | - | - | techcrunch.com |
| 2022 | Series D | $260M | - | - | businesswire.com |
| 2021 | Series C | $150M | - | - | prnewswire.com |
| 2021 | Series B | $50M | - | - | prnewswire.com |
| 2021 | Series A | $20M | - | - | prnewswire.com |
| 2020 | Seed Round | $4M | - | - | prnewswire.com |
Founder / CEO
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
We do not have customer count information for Whatnot yet.
Whatnot Employees & Team Size
Whatnot employs approximately 1.5K people as of 2026, up from 813 in 2023.
| Year | Milestone | Source |
|---|---|---|
| 2025 | Reached 1.5K employees (November 2025) | |
| 2023 | Reached 813 employees (December 2023) | |
| 2022 | Reached 695 employees (December 2022) |
Frequently Asked Questions about Whatnot
What is Whatnot's revenue?
Whatnot generates $359M in revenue.
Who founded Whatnot?
Whatnot was founded by Grant LaFontaine.
Who is the CEO of Whatnot?
The CEO of Whatnot is Grant LaFontaine.
How much funding does Whatnot have?
Whatnot raised $974M across 7 rounds.
How many employees does Whatnot have?
Whatnot has 1.5K employees.
Where is Whatnot headquarters?
Whatnot is headquartered in Los Angeles, United States.
Data and Sources
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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