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How Wordtracker CEO Owen Powis grew Wordtracker to $660K revenue with a 6 person team in 2025.

Wordtracker offers a powerful Keyword tool that gives you the data to improve your search rankings, attract high levels of targeted visitors to your site, and raise conversion rates. Wordtracker’s tool helps you “think outside the search box” and reveal the true language of your market. Our huge keyword database contains 3.5 billion searches, and is totally independent. Huge data - segmented by time and territory - offers you deep insights into your customers’ language and needs. It provides you with the right knowledge to optimize your website and marketing campaigns. Follow our Group at: http://www.linkedin.com/groups/Wordtracker-825427

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Wordtracker Revenue

In 2025, Wordtracker's revenue reached $660K. Since its launch in 1997, Wordtracker has shown consistent revenue growth.

Wordtracker Revenue GrowthReported revenue / ARR by year$0$150K$300K$450K$600K$750K199719992001200320052007200920112013201520172019202120232025$0$660KSource: GetLatka.com
YearMilestone
2025Wordtracker Hit $660k revenue in July 2025
1997Launched with $0 revenue

Wordtracker Valuation, Funding Rounds

Wordtracker's most recent disclosed valuation is $2M.

Wordtracker is a bootstrapped Search Advertising Software startup. Founded in 1997, Wordtracker has grown to $660K in revenue without raising any venture capital or outside funding.

As a self-funded Search Advertising Software SaaS company, Wordtracker has built its business with no outside investment.

Wordtracker Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$119971997 cumulative: $0 • 1997 Founded: $01997 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% Sold

Wordtracker Employees & Team Size

Wordtracker employs approximately 6 people as of 2026.

Wordtracker has 6 total employees in different roles and functions.

Wordtracker Team GrowthReported headcount over time0235681997199920012003200520072009201120132015201720192021202320250066Source: GetLatka.com
YearMilestone
2025Reached 6 employees (July 2025)

Founder / CEO

Owen Powis

Owen Powis is listed as Founder / CEO at Wordtracker.

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Customers

We do not have customer count information for Wordtracker yet.

Frequently Asked Questions about Wordtracker

What is Wordtracker's revenue?

Wordtracker generates $660K in revenue.

Who is the CEO of Wordtracker?

The CEO of Wordtracker is Owen Powis.

How much funding does Wordtracker have?

Wordtracker raised $0.

How many employees does Wordtracker have?

Wordtracker has 6 employees.

Where is Wordtracker headquarters?

Wordtracker is headquartered in London, London, United Kingdom.

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Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .

Wordtracker Revenue 2025: $660K ARR, $2M Valuation