Top 296 Conversion Rate Optimization Tools SaaS Companies in July 2026

As of July 2026, there are 296 SaaS companies in Conversion Rate Optimization Tools. They have combined revenues of $1.8B and employ 10.5K people. They have raised $1.1B and serve 2M customers combined.

Conversion Rate Optimization (CRO) Tools are specialized software solutions designed to improve the effectiveness of websites, applications, and digital marketing campaigns by increasing the percentage of users who take desired actions, such as making a purchase or signing up for a newsletter. These tools utilize various techniques including A/B testing, user behavior analysis, and data-driven insights to help organizations understand how visitors interact with their platforms. Typical features of CRO tools include A/B testing capabilities, heatmaps, form analytics, funnel analysis, and user feedback mechanisms. By leveraging these features, organizations can make informed adjustments to their websites or marketing materials, ultimately leading to improved conversion rates. Common buyer personas for such tools include digital marketers, e-commerce managers, and product managers who aim to enhance user engagement and drive sales growth.

Companies

296

Revenue

$1.8B

Funding

$1.1B

Employees

10.5K

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All <$1M $1M-$5M $5M-$10M $10M-$100M $100M+

Funding (Locked)Growth (Locked)Team-Size (Locked)

Top Conversion Rate Optimization Tools Companies

Showing 10 of 296 companies ranked by annual revenue.

Wunderkind

New York, New York, United States

Wunderkind (formerly BounceX) is a software company that provides a behavioral marketing platform for ecommerce businesses. Wunderkind's platform enables ecommerce businesses to personalize their marketing and advertising campaigns based on the behavior and interests of their website visitors. The platform uses machine learning algorithms to analyze visitor data and identify the most effective marketing messages and channels. Wunderkind's products are used by a variety of ecommerce businesses, from small retailers to large brands, to improve their customer engagement and conversion rates.

Revenue: $204.7M
Customers: 1K
Year founded: 2010
Funding: $151.9M
Team size: 616
Growth: -

Inclusion Criteria

- The product must provide A/B testing functionality for evaluating different versions of web pages or elements. - The tool must include user behavior analytics to track how visitors navigate websites. - It should offer heatmap features to visualize areas of user engagement on a webpage. - The software must facilitate form conversion tracking to analyze form submissions and drop-off rates. - It must have capabilities for gathering user feedback, such as surveys or polls. - Not just focused on one feature; must provide a comprehensive suite of tools for optimizing conversion as a whole.

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Top 296 Conversion Rate Optimization Tools SaaS Companies in July 2026

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Top Conversion Rate Optimization Tools Companies

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