1
EDM Leads
Gilbert, Arizona, United States
Premier advertising service offering advanced PPC and CPL campaigns for acquiring new customers on demand.
- Revenue
- $317M
Top 50 Search Advertising Software Companies (August 2026)
As of August 2026, Latka tracks 192 search advertising software companies. They have combined revenues of $1.4B and employ 6.6K people. They have raised $214M and serve 7.4M customers combined.
Every company below sells search advertising software to other businesses and is ranked by its most recent annual revenue. Revenue, funding, headcount and customer figures come from CEO interviews on the Latka podcast, public company filings, and Latka estimates where a company has not disclosed a number.
What Search Advertising Software Companies do
Search Advertising Software encompasses tools and platforms that enable businesses to create, manage, and optimize advertising campaigns on search engines. These solutions primarily focus on pay-per-click (PPC) advertising, allowing companies to position their advertisements in front of relevant audiences based on specific keywords and search queries. Typical features include campaign management, keyword research, ad creation, performance tracking, and analytics to measure the return on investment (ROI) of advertising efforts. The primary users of search advertising software include marketing teams, digital advertisers, and agencies responsible for driving online traffic and customer engagement. By leveraging these tools, organizations can target specific demographics, refine their ad spend, and enhance conversion rates, thereby maximizing the efficiency of their marketing strategies. In addition, buyer personas often encompass roles such as marketing operations professionals, sales teams, and product managers who seek to align advertising efforts with broader business goals.
- Companies
- 192
- Revenue
- $1.4B
- Funding
- $214M
- Employees
- 6.6K
Filters
Sorting: Highest -> Lowest
Top Search Advertising Software Companies by revenue
Showing 10 of 192 companies ranked by annual revenue.
2
Go Local Interactive
Overland Park, Kansas, United States
Specializing in SEO, PPC, content and web products with an impressive team of more than 100 digital marketers and engineers
- Revenue
- $82.3M
- Year founded
- 2011
- Team size
- 147
3
Drive Social Media
St Louis, Missouri, United States
Digital marketing agency specializing in social media marketing, email, PPC, SEO, and web development for small- and medium-sized businesses
- Revenue
- $78.2M
- Year founded
- 2012
- Team size
- 289
4
SmartSites
Paramus, New Jersey, United States
A top-rated full service digital marketing agency offering website design and development, SEO, PPC and more
- Revenue
- $68.5M
- Year founded
- 2011
- Team size
- 294
5
OuterBox Solutions .
Copley, Ohio, United States
Digital marketing experts who deliver SEO, Google Ads management, website design and email marketing
- Revenue
- $59.4M
- Year founded
- 2004
- Team size
- 401
6
Hite Digital
Rehoboth Beach, Delaware, United States
Digital marketing agency delivering effective digital marketing solutions through pay-per-click, search engine optimization, web services and Facebook ads
- Revenue
- $47.9M
- Year founded
- 2018
- Team size
- 129
7
Adthena
London, England, United Kingdom
Adthena is your secret weapon for search, giving your business unrivaled competitor insight. See what Adthena can do for you - book your demo today!
- Revenue
- $26M
- Customers
- 200
- Year founded
- 2012
- Funding
- $23.3M
- Team size
- 133
8
iTrinity
Czech Republic
iTrinity started in 2014 as a single bootstrapped company called Mangools. The firm hit $1m of revenue by 2016 and made its first acquisition in 2017. They generally acquire product led growth companies selling SMB customers SEO, marketing products for $10-$50 per month. In 2024 the firm profited $14m on topline revenues of $25m.
- Revenue
- $25M
- Customers
- 35K
- Year founded
- 2014
- Team size
- 90
- Growth
- 38.89%
- Revenue
- $24.8M
- Customers
- 1.4M
- Year founded
- 2000
- Team size
- 61
10
Direct Online Marketing
Pittsburgh, Pennsylvania, United States
Digital marketing agency offering services for SEO, SEM, retargeting, social media, app store optimization, site migrations, CRO and more
- Revenue
- $23.3M
- Year founded
- 2006
- Team size
- 94
Frequently asked questions about Search Advertising Software Companies
How many search advertising software companies are there?
Latka tracks 192 search advertising software companies with reported revenue. Together they generate $1.4B in annual revenue and employ 6.6K people.
Which search advertising software company is the largest?
EDM Leads is the largest, with $317M in annual revenue.
How much revenue does a typical search advertising software company make?
The average search advertising software company in this list makes $7.1M a year, across 192 companies with reported revenue. They serve 7.4M customers combined.
Who are the leading Search Advertising software vendors?
Ranked by annual revenue, the leaders are EDM Leads, Go Local Interactive, Drive Social Media, SmartSites and OuterBox Solutions ..
How much funding have search advertising software companies raised?
The 192 search advertising software companies tracked here have raised $214M in disclosed funding between them.
Related Digital Advertising Platforms categories
Inclusion Criteria
- The software must facilitate pay-per-click (PPC) advertising across search engines. - It should provide tools for keyword research and ad copy creation. - The solution must include campaign management features for optimization and tracking performance. - It should offer analytics capabilities to measure the effectiveness of advertising spend. - Not just an analytics tool; must also enable campaign creation and management.