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Top 319 SEO Tools SaaS Companies in May 2026

As of May 2026, there are 319 SaaS companies in SEO Tools. They have combined revenues of $1.5B and employ 8.9K people. They have raised $286.1M and serve 9.5M customers combined.

SEO tools are specialized software solutions designed to enhance the visibility and performance of websites on search engine result pages (SERPs). They assist businesses in optimizing various aspects of their online presence through functionalities like keyword research, rank tracking, backlink analysis, and content optimization. By improving the understanding of search engine algorithms, these tools aim to increase organic traffic and improve website rankings. Common use cases for SEO tools include evaluating website performance, conducting competitor analysis, and generating insights on user behavior. Typical features encompass website audits, keyword suggestions, and reporting dashboards. The primary users of these tools include digital marketers, content creators, and SEO specialists, who leverage data-driven insights to develop effective strategies that align with evolving search engine standards.

Companies
319
Revenue
$1.5B
Funding
$286.1M
Employees
8.9K

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Top SEO Tools Companies

Showing 10 of 319 companies ranked by annual revenue.

1
Ahrefs

Singapore, Singapore

Ahrefs provides a suite of tools for search engine optimization (SEO) and digital marketing

Revenue
$149.1M
Customers
-
Year founded
2010
Funding
-
Team size
171
Growth
49.09%
2
BrightEdge

Foster City, California, United States

digital marketing technology company

Revenue
$120M
Customers
600
Year founded
2007
Funding
$61.9M
Team size
500
Growth
20%
3
Go Local Interactive

Overland Park, Kansas, United States

Specializing in SEO, PPC, content and web products with an impressive team of more than 100 digital marketers and engineers

Revenue
$82.3M
Customers
-
Year founded
2011
Funding
-
Team size
147
Growth
-
4
SmartSites

Paramus, New Jersey, United States

A top-rated full service digital marketing agency offering website design and development, SEO, PPC and more

Revenue
$68.5M
Customers
-
Year founded
2011
Funding
-
Team size
294
Growth
-
5
Moz

Seattle, Washington, United States

The company that owns Moz.com is Moz, Inc., a Seattle-based software company that provides search engine optimization (SEO) tools and resources for businesses and digital marketers. Moz offers a suite of SEO software products, including keyword research tools, site audits, rank tracking, link building, and on-page optimization tools. In addition to its software, Moz also provides educational resources and a community for SEO professionals through its blog, webinars, and conferences. The company was founded in 2004 and has since become a leading authority in the SEO industry, serving customers around the world.

Revenue
$67.4M
Customers
34K
Year founded
2004
Funding
$29.1M
Team size
313
Growth
-
6
Rewaa

Al Malqa, Riyadh, Saudi Arabia

Rewaa aims to make penetrating through the e-commerce industry easier for retailers with minimal operational and marketing costs by solving two main challenges: Marketing challenges: Rewaa software helps merchants to list their in-store products in multi online sales channels. Operational challenges: The integration between physical stores, e-store, and online marketplaces sync all sales channels inventory to eliminate the need for separating inventory for each sales channel. Also, Rewaa provides the software to help merchants to be able to receive online orders through the Point of Sale system in the physical stores and ship from the nearest store to merchants' customers.

Revenue
$57.4M
Customers
-
Year founded
2018
Funding
-
Team size
522
Growth
-
7
Siteimprove

Bloomington, Minnesota, United States

Siteimprove empowers accessibility experts and marketing teams to deliver engaging, accessible, and compliant digital experiences. Our AI-powered platform consolidates content strategy, SEO, accessibility and analytics into one platform that serves thousands of companies globally, like Shell, Merck, and Akamai: Armed with Siteimprove, they can adhere to the highest accessibility standards and maximize reach and revenue on their digital assets. The addition of MarketMuse to Siteimprove’s suite of tools equips marketers with transformative content intelligence that helps them outpace their competitors. A trusted partner of W3C, IAAP, and the United Nations, Siteimprove is shaping global accessibility standards. The company, founded in Copenhagen, is also the leader in digital compliance with the European Accessibility Act (EAA) and Title II of the Americans with Disabilities Act (ADA). Learn more at siteimprove.com.

Revenue
$46.5M
Customers
-
Year founded
2003
Funding
-
Team size
423
Growth
-
8
Oxylabs

Vilnius, Lithuania

🌐 Unlocking the Power of Web Intelligence with Oxylabs! We're on a mission to empower businesses of all sizes with the priceless resource of publicly available data. In an era where data drives success, we're dedicated to ensuring that every company, big or small, can harness the potential of web scraping solutions and infrastructure. πŸ’‘ Why Choose Us? Industry Leaders: As one of the market-leading companies, we offer cutting-edge web scraping solutions backed by the world's largest ethical proxy network. Partnering for Success: we view our clients as partners, working hand in hand to maximize the benefits of our collaboration. Your success is our success. πŸš€ Elevate Your Business with Our Services: - Market Research: Gain insights that drive informed decisions. - Ad Verification: Ensure real audiences see your ads. - Brand Protection: Safeguard your online reputation. - Travel Fare Aggregation: Optimize travel-related pricing. - SEO Monitoring: Stay ahead in search engine rankings. - Pricing Intelligence: Make data-driven pricing decisions and more. πŸ’Œ Get in Touch! Curious about how Oxylabs can supercharge your business? We're here to help! Drop us a line at [email protected].

Revenue
$43.7M
Customers
-
Year founded
2015
Funding
-
Team size
397
Growth
-
9
SE Ranking

City Of Wilmington, Delaware, United States

SEO software platform

Revenue
$35M
Customers
-
Year founded
2012
Funding
-
Team size
215
Growth
194.9%
10
Search Atlas

New York, New York, United States

Take your SEO to the Moon with Search Atlas πŸš€ The most comprehensive SEO software suite for site owners, agency founders, and SEO professionals. πŸš€ Elevate your service offering with our white-label solution, used and trusted by 2000 agencies πŸš€ 10X Your content marketing output with the SEO Content Assistant πŸš€ Real-time SEO auditing and 24/7 issue tracking πŸš€ Analyze your backlink profile against your competitors.

Revenue
$30M
Customers
-
Year founded
2000
Funding
-
Team size
75
Growth
-

Inclusion Criteria

- Must provide key functionalities such as keyword research, ranking analysis, and backlink tracking. - Should include tools for website audits to identify technical SEO issues. - Must facilitate content optimization based on keyword performance and user intent. - Should offer reporting and analytics tools to track the effectiveness of SEO strategies. - Not just focus on marketing automation; must also provide core SEO capabilities.