Founder Interview Video
How Yellowdig Grew to 130 Universities on $6M Raised With a Land-and-Expand Model (Interview with CEO Shaunak Roy)
Chapters
- 0:00Introduction and Overview of Yellowdig
- 0:17Who Pays: Universities vs. Students
- 0:38Sales Motion and Barnes and Noble Partnership
- 2:04Pricing Model: Per Course, Per Student
- 2:51Biggest Clients and 130+ University Customers
- 8:15Largest Customer and Contract Size
- 8:33Company History and 2019 Pivot
- 9:08Funding History: $6M Raised in Total
- 13:04First $1M in Revenue (2020)
- 14:20Land and Expand Enterprise Model
- 15:16Plans for a $10M-$20M Round
- 15:53Product vs Distribution in EdTech
- 17:18Team Size: 30 People, 12 Engineers, 5 Sales Reps
- 18:50Growth Rate Since 2020
- 19:31Famous Five Rapid Fire Questions