AI & Machine Learning Operationalization (MLOps) Software
Supademo is an AI-powered interactive product demo platform founded in 2023 and headquartered online, serving software companies that need to demonstrate, onboard, and explain their products across sales, marketing, and training use cases. The company offers AI demo agents trained on customer content, interactive demos for self-serve prospects, and a suite of adjacent free tools that feed its product-led growth flywheel.
Co-founded by Joseph Lee and Koushik Marka, Supademo reached $4 million in annual recurring revenue by mid-2026, up from $100,000 at the end of 2023, $550,000 at the end of 2024, and $2 million at the end of 2025. The company raised a $1 million SAFE at a $6 million valuation cap in 2023 and has not raised additional capital since, operating profitably with a reported 30 percent EBITDA margin and approximately 90 percent gross margin.
With 3,000 paying organizations, 200,000 free users, and 200 to 400 new daily signups, Supademo relies on a multi-channel growth mix that includes a powered-by referral badge, organic SEO, YouTube content, Reddit community engagement, and LLM and AEO-driven discovery. The company employs 15 people, including 7 engineers, and has kept paid advertising spend to roughly $500 per month.