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Ankit Nagpal

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How Soft Solutions Is Building a WhatsApp CRM for Shop Owners on $40K MVP Spend (Interview with CEO Ankit Nagpal)

Ankit Nagpal (CEO of Soft Solutions) spoke to Nathan Latka on November 2, 2022.

Soft Solutions figures from the interview

MVP Spend to Date (2022)
$40,000
Engineering Team (2022)
8 engineers
Beta Installs (2022)
20 businesses
Founder Fund Pool (2022)
$250,000
“I own a business in which we have around 5,000 customers. And I felt a need that we need a software in which I should be able to communicate with my customers regularly. It can be holiday events, it can be reminders. It can be some promotional messages for for the customers and through WhatsApp or Facebook or other messaging platforms.”
“I made a demo in March 2022, this year.”
“I started with I just made a simple demo demo software myself. I took around two months to make a demo. And then I showed the demo to many business owners. Like this is a software that can help you increase your business. So and what should be the price and like that. So I started myself. Now I now we are eight engineers, eight engineers handling different department like server and one person is handling app and like that.”

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Bio

I am a software engineer, who is developing a new SaaS software for shop owners.

Company

Soft Solutions

Delhi, India · Founded 2022

Revenue
$2.1M
Team size
42

Company profile →CEO interview →