Bo Pokstefl
- CEO at Kontentino
GetLatka talk
How Kontentino Bootstrapped Toward €2M in Revenue With 7,000 Agencies and Brands as Customers (Talk by CEO Bo Pokstefl)
Bo Pokstefl (CEO of Kontentino) gave a talk in March 2022.
Kontentino figures from the talk
- Revenue Goal (2022)
- Over €2M
- Customers (2022)
- 7,000
- Monthly Revenue Churn (2022)
- Below 2%
- CAC (2022)
- $1,100
- Team Size (2022)
- 45
“We are social media management tool tailored for advertising agencies and brands, and we are helping them to streamline their work flow, collaboration, approvals, etcetera, etcetera. So imagine Asana and Hootsuite having a baby. That's what we do.”
“This is our customer acquisition cost before 2019, 350 US dollars, quite okay. But what happened is that right now we have 1,100 customer acquisition cost.”
“90% of our customers came from Facebook ads before 2019. The problem with it was working beautifully for us. We were running conversion campaigns, so we were basically getting clients all around the globe.”