Filippo Burattini

“So basically, it's a code snippet, very lightweight that you style on your website. And when a customer goes to cancel, they usually click cancel button and it's just a model asking for a confirmation and we take it from there. So we go through a quick survey and we try to understand the main reasons. So first step is understanding the problem. Then with the insight, you can fix them. But also we can do some custom offers”

“We wanted to know why people were leaving and instead of doing like manual outreach, sending the email which no one responds and stuff like that. We decided I mean, we have an engineering team in house. Let's just build a quick survey. And, yeah, that worked pretty well.”

“building for us was week like one week or maybe. Yeah, we have a good engineering team then but then packaging it and transforming into a solution that can work for others, took a bit more like a couple of months maybe.”