Julian Frachtman
- CEO at Airtory
GetLatka interview
How Airtory Reached $1.3M Revenue and 60 Customers with a Profitable Ad Creation Platform (Interview with CEO Julian Frachtman)
Julian Frachtman (CEO of Airtory) spoke to Nathan Latka on June 8, 2023.
Airtory figures from the interview
- Annual Revenue (2022)
- $1.3M
- Monthly Revenue (June 2023)
- $120K
- Customers (2023)
- 60
- Total Funding Raised
- $750K
- Profitable (2023)
- Yes
“One of our kind of most recognizable customers is the Arena Group, and so they own Sports Illustrated, they own Parade, Men's Journal, different periodicals like that. And so for them, essentially, they use us because we're able to work with them to create custom ad unit templates that allow them to create kind of an enhanced experience on their websites that perform more highly for their advertisers.”
“Yeah. Exactly. Yes. That is that is a 100% the case. So we already have that in place because naturally, based off volume, we charge a certain impression CPM.”
“So have just a taste of SaaS, and so it's white labeling. Right? And so if a customer wants to not present the airtory brand or any of our other brands upfront when they're delivering the ads, either on the preview side or if they want to have API access for advanced reporting or advanced creative interactivity on their front end side, then that's something we'll charge either a thousand or 1,500 per month for.”
Bio
Previous co-founder of Perk.com (Exit to RhythmOne for 40M). Experience in US + India based company building. I manage the business and customer side of things while my co-founder, Ashwin manages product and engineering in Bangalore + Kerala.