Matt Hooper

BIO

Executive level CMO CRO Operations and Customer Experience leader specialising in business growth. HotTopics 2019 top 100 B2B marketing leader currently CMO at Quantexa a decision intelligence software platform that empowers organisations to drive better decisions from their data and solve major challenges across financial crime customer intelligence KYC and fraud. Our customers tell us that to make better business decisions they need a greater understanding of context by connecting data to see the bigger picture through AI and advanced analytics. 20 years of senior management team enterprise software experience across marketing corporate strategy operations product management sales operations and business development has held senior positions in the UK and overseas with Qualcomm Orange BT Global Hewlett Packard Parametric Technology PTC IMImobile plc. Lavastorm Analytics. Certified Level 2 Rugby Union coach. Specialities - GTM - positioning and business strategy - Marketing team creation management and talent development - Cloud software services and technology solutions development - Demand generation - Automation digital inbound outbound inside sales - Brand and corporate communications strategy - Product Marketing - Pricing sales tools RoI models - Alliances channel development - Strategic value building for technology companies - Product management strategy and operations - Senior prospect and customer development. Summary of Achievements - Re-positioning of 4 global software businesses enabling growth and category leadership - Implementation of digital marketing infrastructures for several global software businesses - Enabled triple digit new business growth for 5 global enterprise software businesses - Created GTM and marketing and channel infrastructure for a software business from start-up enabling a 10x trade exit in 5 years - Creation and talent development of several global marketing teams.