Rob Taylor

BIO

Rob brings two decades of entrepreneurial and founding leadership experience from building numerous successful venture and IPO-funded startups. Most recently, Rob was the President of BlackLocus, a SaaS software company providing competitive price intelligence to large retailers and which was acquired by The Home Depot in late 2012. Prior to BlackLocus, Rob was the EVP & GM of TrueCar (Nasdaq: TRUE), the leading negotiation-free car buying and selling platform, where Rob built the consumer direct business from the ground up. TrueCar completed its IPO in mid-2014. Rob is our company builder – architecting the team, customer acquisition and relationships, raising capital and ensuring we are focused and delivering on the highest value capabilities for our customers. Rob’s passions are his family, wife Renee and toddler sons Jack and Grant, and road cycling in Texas Hill Country.