Siam Choudhury
- Co-Founder and CEO at Pliance
GetLatka interview
How Pliance Hit $15K MRR and 30 Signed Customers Combating Financial Crime (Interview with Co-Founder Siam Choudhury)
Siam Choudhury (Co-Founder and CEO of Pliance) spoke to Nathan Latka on November 4, 2021.
Pliance figures from the interview
- MRR (Nov 2021)
- $15,000
- Signed Customers (Nov 2021)
- 30
- Seed Funding Raised (2021)
- $500,000
- Team Size (Nov 2021)
- 6
- CAC (2021)
- $8,000
“Our customers are primarily regulated financial companies. So companies that fall under anti money laundering legislation, where there are risk for financial crime and money laundering.”
“We bootstrapped the first three years and also just recently this year, end of end of April, sort of took in our first seed round.”
“For us, it was we wanted to sort of wait with sort of raising funds to show that we have a business that we know how to sell, and we can sort of recreate all the steps of it. And then show that, you know, with funding, we can scale faster and go into other markets and show that there's a model that we can scale in terms of sales, in terms of outreach, versus experimenting, like being like, oh, we're trying to figure this out. We don't know yet.”
Bio
I am a Stockholm-based founder with a background from Facebook, Acast, and Fintech companies. My core focus and interest is around product management but have grown to learn and enjoy sales during this startup journey with Pliance.