Wes Bush
- CEO at ProductLed
GetLatka talk
How ProductLed Helped Clients Generate Over $1 Billion in Self-Serve Revenue Using Product-Led Strategies (Talk by CEO Wes Bush)
Wes Bush (CEO of ProductLed) gave a talk on February 11, 2025.
ProductLed figures from the talk
- Client Self-Serve Revenue Generated (as of February 2025)
- Over $1 billion
- Clients Analyzed (as of February 2025)
- 324
- Founded
- 2016
“Product led growth, it's only half of the story, which is why I'm here. Because after writing the bestselling book on product growth, helping over 400 plus companies implement product led growth, and working with some amazing fortune 500 companies that I just can't share, I have identified that there's this one big idea that if you embrace this, if you embody this in your business, it's gonna make the biggest difference”
“I went through all 324 plus of our customers, and I was like, okay. Let's look through everybody we've helped. I'll go through their websites, talk to the founders, talk to everybody we worked with, and see what separates, like, the good results from the people who like, hey. Like, you tried to implement PLG. It just didn't work out.”
“80% were senior product folks, which is, fantastic. That was our ideal customer profile at that time. And so I was like, okay. That's interesting. Now 20% of them were founders.”