Latka logo

How Rootstrap CEO David Jarrett grew Rootstrap to $49.2M revenue with a 215 person team in 2024.

A custom software development consultancy that helps companies scale people, processes and products via web and mobile app development

Last updated

Rootstrap Revenue

In 2024, Rootstrap's revenue reached $49.2M. Since its launch in 2011, Rootstrap has shown consistent revenue growth.

Rootstrap Revenue GrowthReported revenue / ARR by year$0$13M$25M$38M$50M$63M20112013201520172019202120232024$0$49MSource: GetLatka.com
YearMilestoneQuote
2024Rootstrap Hit $49.2m revenue in June 2024
2011Launched with $0 revenue

Rootstrap Valuation, Funding Rounds

Rootstrap's most recent disclosed valuation is $147.6M.

Rootstrap is a bootstrapped Application Development Software startup. Founded in 2011, Rootstrap has grown to $49.2M in revenue without raising any venture capital or outside funding.

As a self-funded Application Development Software SaaS company, Rootstrap has built its business with no outside investment.

Rootstrap Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$120112011 cumulative: $0 • 2011 Founded: $02011 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% SoldQuote

Founder / CEO

David Jarrett

David Jarrett is listed as Founder / CEO at Rootstrap.

Q&A

QuestionAnswer
What's your age?-
Favorite online tool?-
Favorite book?-
Favorite CEO?-
Advice for 20 year old self-

Customers

We do not have customer count information for Rootstrap yet.

Rootstrap Employees & Team Size

Rootstrap employs approximately 215 people as of 2026.

Rootstrap Team GrowthReported headcount over time0501001502002502011201320152017201920212023202400215215Source: GetLatka.com
YearMilestone
2024Reached 215 employees (December 2024)
2024Reached 219 employees (July 2024)

Frequently Asked Questions about Rootstrap

What is Rootstrap's revenue?

Rootstrap generates $49.2M in revenue.

Who founded Rootstrap?

Rootstrap was founded by David Jarrett.

Who is the CEO of Rootstrap?

The CEO of Rootstrap is David Jarrett.

How much funding does Rootstrap have?

Rootstrap raised $0.

How many employees does Rootstrap have?

Rootstrap has 215 employees.

Where is Rootstrap headquarters?

Rootstrap is headquartered in Beverly Hills, California, United States.

Compare Rootstrap to the industry

Rootstrap operates across multiple industries. Browse revenue, funding, and growth data for Rootstrap in each sector below.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

Claim this profile

People Also Viewed

CoffeeBeans Consulting logo

CoffeeBeans Consulting

CoffeeBeans Consulting is a technology partner dedicated to driving business transformation. With deep expertise in Cloud, Data, MLOPs, AI, Infrastructure services, Application modernization services, Blockchain, and Big Data, we help organizations tackle complex challenges and seize growth opportunities in today’s fast-paced digital landscape. We’re more than just a tech service provider; we're a catalyst for meaningful change. What Makes CoffeeBeans Different? At CoffeeBeans, we believe that technology should empower—not complicate—businesses. We stand apart by offering holistic tech solutions that cover every phase of growth, from Product Development to DevOps, providing seamless integration and ongoing support. Our approach focuses on both innovation and practical impact, ensuring that our solutions are not only cutting-edge but also drive real, measurable results. With specialized expertise across industries such as BFSI, AgriTech, IT, eCommerce, and Supply Chain, we tailor our strategies to address specific challenges and needs. Additionally, our flexible engagement models allow clients to access on-demand tech expertise, ensuring they stay agile and competitive in a rapidly evolving market. Technology Capabilities Our team excels in: - Cloud and Data - Big Data and Analytics - Data Science and AI/ML Model Development - Blockchain Technology - Data Engineering Partner with CoffeeBeans Consulting to take your business forward with technology that truly makes a difference.

CentralReach logo

CentralReach

CentralReach provides the leading Autism and IDD Care software and services platform to help children and adults diagnosed with autism and related intellectual and developmental disabilities - and those who serve them - unlock potential, achieve better outcomes, and live more independent lives.

ZDF Digital Medienproduktion GmbH logo

ZDF Digital Medienproduktion GmbH

.... We look forward to the reels and portfolios of our new colleagues: https://www.zdf.digital/jobs/ [email protected] ZDF Digital Medienproduktion GmbH ...

Aviso AI logo

Aviso AI

Aviso delivers Agentic AI that turns insights into autonomous actions, giving GTM teams precision, speed, and control to drive predictable growth at scale. As an end-to-end revenue platform, Aviso AI replaces fragmented point solutions and unifies the entire revenue lifecycle from lead to renewal into a single AI operating system, cutting tech stack costs down by up to 50%. Through Halo (AI Single Pane of Glass) and role-based AI Avatars, Aviso AI accelerates qualification, sharpens forecasts, and closes revenue gaps in real time. Trusted by Lenovo, NetApp, BMC, RingCentral, to achieve up to 98%+ forecast accuracy, 20% higher win rates, and 20 hours saved per rep per week. Recognized by IDC, Gartner, Forrester, and G2. Learn more at www.aviso.com.

Thoma Bravo logo

Thoma Bravo

Thoma Bravo is one of the largest software-focused investors in the world, with over US$181 billion in assets under management as of June 30, 2025. Through its private equity, growth equity and credit strategies, the firm invests in growth-oriented, innovative companies operating in the software and technology sectors. Leveraging Thoma Bravo's deep sector knowledge and strategic and operational expertise, the firm collaborates with its portfolio companies to implement operating best practices and drive growth initiatives. Over the past 20+ years, the firm has acquired or invested in approximately 555 companies representing approximately US$285 billion in enterprise value (including control and non-control investments). The firm has offices in Chicago, Dallas, London, Miami, New York and San Francisco.

Boostlingo logo

Boostlingo

Building solutions for virtual on-demand interpretation, multilingual events, interpreter scheduling and management for over 300 languages.