Valuation
$177M
2024 Revenue
$59M
Funding
$0
Team
195
Founded
2010
How Swoon Group CEO Michelle Baker grew Swoon Group to $59M revenue with a 195 person team in 2024.
A fast growing talent and consulting firms with an expanding client roster of notable companies and talented professionals
Last updated
Swoon Group Revenue
In 2024, Swoon Group's revenue reached $59M. Since its launch in 2010, Swoon Group has shown consistent revenue growth.
| Year | Milestone |
|---|---|
| 2024 | Swoon Group Hit $59m revenue in June 2024 |
| 2010 | Launched with $0 revenue |
Swoon Group Valuation, Funding Rounds
Swoon Group's most recent disclosed valuation is $177M.
Swoon Group is a bootstrapped Other Agency startup. Founded in 2010, Swoon Group has grown to $59M in revenue without raising any venture capital or outside funding.
As a self-funded Other Agency SaaS company, Swoon Group has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold |
|---|
Swoon Group Employees & Team Size
Swoon Group employs approximately 195 people as of 2026.
Swoon Group has 195 total employees in different roles and functions.
| Year | Milestone |
|---|---|
| 2024 | Reached 195 employees (December 2024) |
| 2024 | Reached 199 employees (July 2024) |
Founder / CEO
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
We do not have customer count information for Swoon Group yet.
Frequently Asked Questions about Swoon Group
What is Swoon Group's revenue?
Swoon Group generates $59M in revenue.
Who founded Swoon Group?
Swoon Group was founded by Michelle Baker.
Who is the CEO of Swoon Group?
The CEO of Swoon Group is Michelle Baker.
How much funding does Swoon Group have?
Swoon Group raised $0.
How many employees does Swoon Group have?
Swoon Group has 195 employees.
Where is Swoon Group headquarters?
Swoon Group is headquartered in Chicago, Illinois, United States.
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Compare Swoon Group to the industry
Swoon Group operates across multiple industries. Browse revenue, funding, and growth data for Swoon Group in each sector below.
Source Attribution
Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.
Company data last updated .
