Apptimize logo
Founded 2014

Apptimize

2018 Revenue

$6.0M

YOY

Funding

$20.0M

Overview

About Apptimize

Learn how forward-thinking product teams fuel data-driven growth through Apptimize's Mobile A/B Testing and Release Management platform.

Monthly Revenue

$500.0K

Total Expenses

$500.0K

=
Net Income

$0.0

Ebidta Margin

0.00%

+
YOY Growth

=
Rule of 40

0


How did Latka collect this data?

Podcast Youtube video

Latka collected this data by interviewing Apptimize CEO Nancy Hua on 12/01/2020

Watch the podcast


Headquarters

330 Townsend Street San FranciscoCaliforniaUnited States

Apptimize Revenue vs Funding

$Funding$Revenue

Revenue

In 2018, Apptimize revenue run rate hit $6.0M in revenue.

$6.0M

Funding History

Why are so many SaaS founders taking money from Founderpath.com instead of VC's?

Apptimize has raised $20.0M.

Funding DateRoundTotalValuation
07/22/2016$12.4M

Customers

Apptimize has 100 customers.

Lifetime Months

120

×
Monthly ARPU

$5.0K

=
Lifetime Dollars

$600.0K


Acquisition Cost

$5.0K

Average Annual Price

$60.0K

$0$60.0K1 month payback period024681012

Churn

Apptimize has an annual churn rate of 10.00%

Churn vs Expansion

-100-500%50100
Gross Annual Dollar Churn

-10.00%

Annual Dollar Expansion

0.00%

Net Revenue Retention

90.00%

Team

Employees

Apptimize has 45 employees. They have 3 sales reps that carry a quota, an engineering team of 8 and a marketing team of 1.

201820192020-58.00%▼
DistributionQty

Total Team Size

45

Engineers

8 (18%)

Sales

3 (7%)

Marketing

1 (2%)

CEO/Founder

Nancy Hua


CEO Q&A

What's your age?

32

Favorite online tool?

21:00 Salesloft

Favorite book?

Hard thing about hard things

Favorite CEO?

Brad from Talkable

Advice for 20 year old self

Start company sooner


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Frequently Asked Questions about Apptimize

When was Apptimize founded?

Apptimize was founded in 2014.


Who is the CEO of Apptimize?

The CEO of Apptimize is Nancy Hua


How many employees does Apptimize have?

Apptimize has 45 employees.

How much revenue does Apptimize generate?

Apptimize generates $6.0M in revenue.


How much funding does Apptimize have?

Apptimize has raised $20.0M.


Where is Apptimize headquarters?

Apptimize is headquartered at 330 Townsend Street San FranciscoCaliforniaUnited States

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