Centro logo
Founded 2001

Centro

2019 Revenue

$142.8M

YOY

Funding

$52.8M

How Centro hit $142.8M in Revenue with 2K Customers in 2019.

About Centro

Created the most comprehensive, automated and intelligent software platform for the digital media industry.

Monthly Revenue

$11.9M

Total Expenses

$11.9M

=
Net Income

$1.0

Ebidta Margin

0.00%

+
YOY Growth

=
Rule of 40

0


How did Latka collect this data?

Podcast Youtube video

Latka collected this data by interviewing Centro CEO Shawn Riegsecker on 12/01/2020

Watch the podcast


Headquarters

11 East Madison Street ChicagoIllinoisUnited States
$Funding$Revenue

Centro Revenue

In 2019, Centro revenue run rate hit $142.8M in revenue.

$142.8M

Centro Valuation and Funding History

Centro has raised a total of $52.8M.

Why are so many SaaS founders taking money from Founderpath.com instead of VC's?
Funding DateRoundAmountTotalValuation
05/14/2015$30.0M
12/17/2010$22.5M
12/31/2009$275.2K

Customers

Centro has 2K customers.

Lifetime Months

×
Monthly ARPU

$7.0K

=
Lifetime Dollars


Acquisition Cost

Average Annual Price

$84.0K

$0$84.0K024681012

Churn

Centro has an annual churn rate of 0.00%

Churn vs Expansion

-100-500%50100
Gross Annual Dollar Churn

-0.00%

Annual Dollar Expansion

0.00%

Net Revenue Retention

100.00%

Team

Employees

Centro has 921 employees. They have 83 sales reps that carry a quota, an engineering team of 67 and a marketing team of 171.

201820192020-8.00%▼29.00%▲
DistributionQty

Total Team Size

921

Engineers

67 (7%)

Sales

83 (9%)

Marketing

171 (19%)

CEO/Founder

Shawn Riegsecker

Shawn Riegsecker is the CEO and Founder of Centro. He founded the company in 2001 intent on developing the most comprehensive, automated and intelligent software platform for the digital media industry. His leadership, commitment to innovation and modernized approach to culture and employee happiness have led Centro to receive many accolades. Shawn is a member of the Young President’s Organization and a founding director and co-chairman of Unite America.


CEO Q&A

What's your age?

47

Favorite online tool?

Pentaho BI platform, PowerBI microsoft

Favorite book?

Loosing my virginity

Favorite CEO?

None

Advice for 20 year old self

None


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Frequently Asked Questions about Centro

When was Centro founded?

Centro was founded in 2001.


Who is the CEO of Centro?

The CEO of Centro is Shawn Riegsecker


How many employees does Centro have?

Centro has 921 employees.

How much revenue does Centro generate?

Centro generates $142.8M in revenue.


How much funding does Centro have?

Centro has raised $52.8M.


Where is Centro headquarters?

Centro is headquartered at 11 East Madison Street ChicagoIllinoisUnited States

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